With visuals playing such a large role in our day-to-day lives, it makes sense that we are ready to embrace doodles like never before in content marketing. Learn how to use doodling as part of your brand’s visual storytelling strategy.
In a multi-touchpoint world, what’s the most efficient way to credit customer conversions to marketing channels so that brands know how to allocate budget and maximize long-term profitability? That’s where Attribution Modeling comes in.
As holiday party season approaches, there’s one type of get-together that product marketers want to be invited to: the holiday product round-up. Learn how to write a feature release that will land you an invite.
PR Newswire’s research team makes thousands of updates weekly to our media database. In today’s Influencer Insights, we feature five of the most significant changes, plus reviews of three Hispanic local news blogs you should be reading.
Audience analytics are an important step in creating must-see content. Discover how Netflix used customer behavior to not only inform product development, but also create and share a press release worthy of the title Content We Love.
It used to be acceptable to wait until the day before or first day of a trade show to announce your event news. That’s no longer the case. Here are 4 tips to help you navigate press release timing in today’s trade show news cycle.
Sep 30, 2015
In today’s data-driven world, it can be difficult to determine which content metrics will help demonstrate bottom-line impact and give insight into future efforts. Here are three types of metrics that will help power PR and marketing.
PR Newswire’s research team makes thousands of updates weekly to our media database. In today’s Influencer Insights, we feature five of the most significant changes and an interview with Huffington Post Canada’s senior news editor.
September 24th marked the 11th annual National Punctuation Day. In honor of it, our Grammar Hammer answers the question “What punctuation mark do you find the most difficult to master?” and offers her three tips for mastering it.
PR Newswire is about to hit a milestone on Twitter – 100,000 followers – and it has caused our VP of strategic communications and content to think a lot about where we’ve been, how we’ve evolved, where we are and where we’re going.
Sep 23, 2015
Effective September 26, 2015, the New York Stock Exchange will enact modified regulations on the release of material news. Here’s what you need to know about the amendments to Section 202.06 of the NYSE Listed Company Manual.
Sep 17, 2015
Did you know you can bring the power of visual communication to the masses with a simple doodle? Learn how to embrace doodles and incorporate them in your work life, even if you don’t consider yourself an artist.
Preparing for an interview with a subject matter expert can make all the difference in how efficiently that time is used. Here are a few simple tricks to make the interview run smoothly for both you and your subject.
What if we told you there was a social media platform boasting 300 million+ monthly active users … and its user base is still somewhat untapped by marketing professionals? Well, there is and here are four tips for leveraging it.
PR Newswire’s research team makes thousands of updates weekly to our media database. In today’s Influencer Insights, we feature 5 of the most significant changes, plus a behind-the-scenes look at Google News Lab with Daniel Sieberg, their head of media outreach.
Smart devices are changing how we access the Internet. Marketing thought leaders discuss why the explosion and integration of information channels has revolutionized how consumers make buying decisions and marketers create content.