Nov 03, 2016 6 Tips to Strengthen Your Personal Brand Online
Once a place where press releases were merely posted and archived for years on end, media rooms today are living company assets that pack a content punch. Here are 10 pages you should consider using in your brand newsroom.
Measurement is key to ensuring your brand stays relevant to customers now and in the future. These basics explore how to quantify and optimize your brand building efforts.
Communicating brand value to executives and investors isn’t about splashy websites or luxurious launch events. Instead, it is about storytelling, using a narrative to add value to existing perceptions.
We all have a personal brand, and if you are an independent business owner, oftentimes your personal brand is your business. As this Content We Love demonstrates, press releases can help drive earned media and new customers back to you.