Amanda Hicken

  • Posted in Public Relations , Tracking & Measurement
  • Tagged in monitoring , Brand Monitoring , social media monitoring
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Data: This one four-letter word can incite panic in the most stalwart of public relations professionals. Here are three ways to stay clear of trouble when monitoring and measuring your brand’s communications.

Chelsea Kiko

  • Posted in Tracking & Measurement
  • Tagged in Brand Monitoring , marketing , Marketing Strategy , social media monitoring
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The depth of actionable business intelligence that’s available through brand monitoring is worth the price because of the opportunities that monitoring offers. Learn how brand monitoring can help your company market itself more efficiently.

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