PR Newswire: news distribution, targeting and monitoring
Jun 25 2012

NEW YORK, June 25, 2012 /PRNewswire-USNewswire/ -- The BBC and Oxford University Press announced today it went live with a number of  changes to the BBC College of Journalism site.  The new BBC College of Journalism site will pull back the curtain on the best practices in BBC national and international newsrooms with a radically new interface and enhanced functionality. The site will retain the authority and credibility of the original site, articulating the key principles that guide BBC journalism, while integrating additional social and multimedia functionality and expanding its blog and discussion area.

"Over its 80-year history, the BBC has earned an unmatched, global reputation for its journalism," noted Damon Zucca, Editorial Director for Reference products at OUP.  "Through the BBC College of Journalism, it now provides a resource which offers continuous professional development to all journalists."

Key content features:

  • Offers a comprehensive education program on a wide range of "beats" covered by journalists, including politics, religion, economics, business, the environment, and more
  • Allows users to choose content based on their media preferences for TV, radio, and text-based journalism
  • Content Collections will allow users to seamlessly view all content on a given subject from across the site, cutting down on research time
  • Editorial program the BBC College of Journalism is overseen by Editor in Chief, Matthew Eltringham, the former Assistant Editor for Interactivity and Social Media Development at the BBC. He has a permanent staff and is able to draw on BBC journalists from across the world—ensuring that content meets the highest standards.
  • Updated on a rolling basis with new coverage being determined by demand from journalists and current events dominating the headlines; this guarantees that the site is the most up-to-date, practical resource available to journalists and students from across the globe
  • Customizable search results can be sorted by date or relevance, tailoring each inquiry to the user's needs for ease and speed of research
  • Journalists will be able to find guides to all of the skills required within the profession.  Including:
    • Producing Interviews
    • Editing
    • Filming & Recording
    • Writing
    • Reporting
    • Presenting
    • Researching & Producing
    • Use of Social media

SOURCE Oxford University Press



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