PR Newswire: news distribution, targeting and monitoring
Nov 14 2012

NEW YORK, Nov. 13, 2012 /PRNewswire/ -- Men's Health, the world's largest men's magazine, today announced a partnership with Entertainment Radio Network (ERN) to create Men's Health Live, a weekly, one-hour branded show that will be distributed across terrestrial radio and many other on-demand audio channels. Slated to premiere in January 2013, Men's Health Live will cover the latest news in health, fitness, nutrition and all things men. Men's Health editor Peter Moore and Men's Health contributing editor Gregg Stebben will co-host the show.

(Logo:  http://photos.prnewswire.com/prnh/20120619/MM26795LOGO-b )

"ERN is the perfect partner and platform to bring the Men's Health brand's must-have advice and information for guys to the airwaves on a weekly basis. Guys live in their cars, and with today's connected dashboard, we'll be there with them, making sure they reach their ultimate destinations safely, and with abs," said Moore.

Building on the brand's robust interview presence on radio stations across the country, the dedicated Men's Health radio show will cover and expand on topics featured in the magazine, such as: physical and financial health, sex & relationships, as well as fitness, fashion & grooming, technology, food, entertainment, and more. The show will also welcome a variety of guests - from health and fitness experts, to newsmakers, chefs, celebrities, athletes, nutrition and weight loss experts, and book authors.  

"We are thrilled to be working with Men's Health," said Alan Taylor, CEO of ERN.  "This strategic partnership will add yet another pillar of strength to the largest men's magazine brand with the addition of a radio and digital audio platform. It will further enable Men's Health to expand its core audience through our many audio distribution partners such as Aha Radio, Stitcher Radio, iTunes and others."

For more information about the show, visit: www.menshealth.com/mhradio.

About Men's Health (www.menshealth.com)

Men's Health is the go-to source for guys seeking the latest information and expert advice in their pursuit of a healthy and active lifestyle. Published 10 times a year in the U.S. by Rodale, Men's Health is the best-selling men's magazine on newsstands and provides its 12 million readers with up-to-the-minute information on health, fitness, fashion, nutrition, relationships, travel, technology and finance. Men's Health is the largest men's lifestyle magazine brand in the world, offering 47 global editions, a host of apps for iPhone, Android, and BlackBerry subscribers, as well as branded books, eBooks and microsites. The magazine has garnered numerous industry accolades, winning National Magazine Awards in the general excellence and personal service categories as well as being deemed by Media Industry Newsletter as the "#1 Most Notable Magazine Launch of the Last 25 Years." Men's Health has also made several appearances on Advertising Age's "A List" and Adweek's "Hot List." For up-to-date news from Men's Health, visit www.menshealth.com, and get instant updates on Twitter (@MensHealthMag) and Facebook (Men's Health).

About the Entertainment Radio Network (ERN)

Representing the most recognizable and respected brands in America, ERN is a content, talent and media driven company. At ERN we seamlessly integrate our partner companies' print and web messaging and content with our own various broadcast-media platforms and programming lineups. Focused on the most sought after and passionate consumer segments — from automotive and consumer electronics, to home improvement and lifestyle, ERN's unique brand advocacy offers property and content owners a new channel to reach their fans and customers.

For more information, please contact:
Men's Health
Allison Falkenberry, 212-573-0524, Allison.Falkenberry@rodale.com
Kateri Benjamin, 212-573-0510, Kateri.Benjamin@rodale.com

Entertainment Radio Network
Alan Taylor, 541.471.1479, alan@ernlive.com
John McConnell, 541.471.1479, jmcconnell50@gmail.com

SOURCE Men's Health



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