A Brief Blog Profile: Never Stop Traveling
by Thomas Hynes
NeverStopTraveling is technically a travel blog for those intrepid adventures above the age of 50. But really, anyone (of any age) can find it useful. Still, it's important to consider, and even segment out, our audiences. Consider for a moment, your parents reading an all-ages travel blog. An arts and culture festival in tourist-friendly Nevada catches their eye. Next thing you know, mom and dad are at Burning Man trading in your inheritance for gas masks! You want that?! Of course, you don't.
Ok, that might be a little extreme. But the point is some trips, some destinations are meant for certain people. NeverStopTraveling has their audience in mind in everything they post. On the site, you'll read about cruise deals, attaining elite hotel status and the 25 things to see in New Zealand. You'll also read about where your travel dollar will go the furthest in 2012. As far as I can tell, that last piece of advice would be good for anyone at any age. What's more, there are at least 25 things I want to see in New Zealand.
Another really great thing to love about NeverStopTraveling is their ethical guidelines. The majority of the trips reviewed on here are self-funded. To me that means there's no other interest involved in making these recommendations. You can be happy with that kind of trust. So can your parents.