A Brief Blog Profile: Sustainability Conversations
by Thomas Hynes
The aim of Sustainability Conversation is to examine how corporations and citizens can leverage "strategic communications and stakeholder engagement to become sustainability leaders and, ultimately, positive change agents." The blog is written by Perrine Bouhana. She works in PR and lives in China. Some people might change the world with science, while others might change the world with policy. Here on this blog, Perrine is changing the world with what she knows best: communication.
Not surprisingly, there's a lot of good stuff to read on Sustainability Conversations. Here, you can see how Unilever is making all of their employees "Head of Sustainability". This passes around the responsibility, and, more than likely, increases the possibility of a positive outcome. And this ad from the China Environmental Protection Foundation is just plain cool. Plus, it's a great message. Don't worry about those pedestrians shoes, though. That paint was washable!
There are a lot of people in the world with the imagination and energy to impact change. There are many people doing a many great things. On this blog, you can read about them. Ideally, you can pass on what you read and learn to others. Because, really, there are a ton of great ideas out there. We should talk about them.
Leave a Comment
PR Newswire reserves the right to delete flames, trolls, and other inappropriate content.
PR Newswire "Blogs We Love" Badge
This is our "Blogs We Love" badge. To read more about it, go here.
Blog Profiles
Would you like to see your blog profiled? Drop us a line about your blog, and we'll see about getting it profiled here.
Blogger Services
Customized Newsfeeds
Don't let the name PR Newswire for Journalists dissuade you. This is a great service for bloggers. Any content creator -- whether you're a journalist, freelancer or blogger -- can set up a customized profile to receive releases based on preferences. You also have access to hi-res photos, media-only content such as media advisories and embargoed releases, and experts via ProfNet.
ProfNet
Need expert sources? Check out ProfNet, a service that helps journalists, bloggers, authors, and other content creators connect with experts -- at no charge. Sending a query is easy: Just fill out a form detailing the kind of expertise you need, how you want to be contacted, and your deadline. ProfNet will do the rest. You also can sign up for a weekly "tip sheet" of experts and story ideas. Visit ProfNet for more info or go directly to the query form.
ProfNet Connect
ProfNet Connect is a free, interactive online community where PR professionals, experts, and media professionals can network and engage with one another. Via profiles, forums and blogs, subject-matter experts can position themselves as the go-to source for content creators and journalists. In turn, content creators can search the site by keyword to find the experts they need. The site also features enhanced profile capabilities, allowing users to easily add multimedia components -- photos, videos, white papers and more -- to their profiles.
News Widget
Our widget allows you to display PR Newswire content on your site with very little back-end programming required. You not only get the headline, but also the body of text of the news release, keeping the user on your site at all times. In order to do so, the difference between our Widget and other widgets is at the end of the sign-up process, you will be provided with two pieces of source code -- one for the page where the Widget itself will be displayed and one for the pages that will display the body of text of each news release. In addition, the sign-up process allows you to have 100 percent control over every aspect of the Widget's appearance, so that the Widget can blend in fully with the look and feel of your site. Still not convinced? Here's what one blogger had to say about the widget.
