Sept. 18, Boston: Visually Telling Your Story in a Highly Regulated Environment
Thu, Sep 18, 14, 08:30 ET
Date: Thursday, September 18
Time: 8:30 AM - 12:00 PM Eastern
Location: Doubletree Suites by Hilton Hotel Boston - Cambridge; 400 Soldiers Field Rd; Boston, MA 02134
About the Event:
PR & Marketing pros in regulated industries must factor in a number of privacy laws and compliance regulations into their communications strategies. Breaking down complex regulations in simplified terms is often a challenge, but herein lies an opportunity to differentiate the brand in a memorable and impactful way. Visuals are a powerful medium that allow communicators to take control of their messages and build a mutual trust with clients. Through visual storytelling, brands can convey multifaceted concepts clearly and concisely, while inspiring social interaction around their content.
Join PR Newswire for an engaging live discussion on how industry thought leaders are utilizing visuals, customizing messages, and listening to social conversations to reach the broadest scope of their niche audiences.
John Lacey, Director of Communications and External Affairs, Johnson & Johnson Innovation
Jim Culley, Senior Director, Corporate Communications, Hologic
Michael Zagami, Director, Health Engagement Design, Eliza Corporation
Jayme LaCour, Social Media Director, Putnam Investments
Francis Skipper, Executive Vice President, 451 Marketing
George P. DeTorres, Divisional Vice President, MultiVu