Risk and Hands-free Social Media for IR

NEW 2014 VERSION. Risk-free tactical ideas to help you.

Since the SEC’s April 2013 action of rolling social media networks into the 2008 RegFD guidance, the topic of “Social Media and Investor Relations” has had a ceaseless barrage of webcasts, news stories and white papers (like this) on the topic.

 CLICK HERE to download the "Risk and Hands-free Social Media for Investor Relations" whitepaper.

This paper offers a tactical and hands-free “how-to” for social media newsflow. We’ll also briefly explain the difference between Twitter and StockTwits in context to news distribution. Also, this newsflow example is 100% automated: a social media “monologue” as the newsflow begins simply with the IR or PR departments’ standard news release process.

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Upcoming Events

You Had Me at Hello: Tips for Building Relationships with Media and Influencers to Reach Desired Audiences

Wed, Feb 11, 15, 13:00 ET

The key to any successful relationship hinges on meaningful two-way communication, but this is especially true for PR. Though a “spray & pray” approach to media relations might seem like there are more opportunities created for media coverage, it ignores the fact that the media are people just like us. Re-thinking your media relations strategy with a personalized approach to building a community of like-minded individuals can have a lasting impact on your brand by creating credibility amongst peers.

Join us as we explore tools and case study examples for targeting key influencers that goes beyond list building to cultivate relationships and leverage those connections to craft fine-tune messages to reach the right audience. 

During this webinar we will discuss:

  • End-to-end media relations best practices from first outreach to timely check-ins
  • Differences between blogger vs traditional media relations
  • Importance of understanding the right quantitative & qualitative metrics for success


Speakers:

Torrey Mirabito, Director of Customer Engagement, PR Newswire

Additional Speakers To Be Confirmed
 

Register