A Satellite Media Tour (SMT) is an optimal way to put your campaign at the forefront of local and national media outlets. With strategic planning you can extend the value of your SMT investment and drive results across, social, paid, owned and earned media channels. We’ve put together a brief article to demonstrate how.
Beyond Broadcast: Extending the Reach of Your Media Tour & Maximizing Results discusses:
- How to create TV and radio buzz for your campaign
- Complimenting your tour with targeted placements
- Showcasing in owned channels
- Assessing results and ROI
A Satellite Media Tour is the perfect vehicle to drive your message across multiple media channels and this article will offer tips to extend the value of your SMT and help drive campaign results. Get your free article today.