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White Paper: Content: marketing "currency" in social media that accelerates performance

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Content is the "currency" of social media – and effective use of it in social media can help you re-unify fragmented audiences, establish long-term brand engagement and generate demand. Download the new white paper to learn more and find out:

  • Best practices for content marketing in social media
  • How to listen to your "Social Echo" to identify customer interests and create rich, relevant content to match
  • How to establish an "expert presence" for your brand on social channels to maximize audience interaction

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