Case Study: iReach-Hubspot Partnership Helps Palomar Technologies Measure Press Release Results

Palomar Technologies is a HubSpot user and the integration of iReach into the HubSpot dashboard has enabled them to tell a comprehensive story about their marketing efforts and measure the impact of their content with regards to lead generation, traffic etc. It also acts as a great reminder of how press releases should be part of a broader inbound marketing strategy.

To read the complete story, visit: Palomar Technologies: iReach + HubSpot, A Powerful Marketing Force

Upcoming Events

Crisis Communications Planning in the Social Media Age

Thu, Jul 30, 15, 13:00 ET

Crisis Communications Planning in the Social Media Age

Dealing with a crisis is never easy, but it’s always more manageable when there’s a plan in place. Sometimes, however, it can be difficult to get everyone on a team to agree on a single crisis communication plan. The first step to implementing a crisis plan is to sell it to the rest of the team.

During this webinar we will discuss:

  • The different components of an effective crisis communications plan
  • How to minimize the chance of a crisis
  • Proving the value of your crisis communications plan

Speakers:

Gerard Braud, CSP, Fellow IEC (Jared Bro), CEO/President, Braud Communications
Seth Lubove, Member of the Firm, Sitrick and Company
Colleen G. Pizarev, Vice President,Communication Strategies, PR Newswire

Register