Knowledge Center

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Upcoming Events & Webinars

Thu, Oct 10, 13, 08:30 ET

Employing Visual Content for Compelling Storytelling - Boston - details

Location: Boston Public Library

Tue, Oct 15, 13, 13:00 ET

Financial Services Social Business Leadership Forum - Chicago - details

Location: University Center Conference Chicago

Tue, Nov 12, 13, 08:00 ET

Internal Communications & Social Media Summit - New York - details

Location: The Graduate Center of The City University of NY

Wed, Dec 4, 13, 08:00 ET

The Future of Financial Services Communications- New York - details

Location: The Graduate Center of The City University of NY

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Online Public Relations

Online public relations promises faster, more effective PR by driving online visibility of your press release to thousands of media Web sites and blogs. But the most successful online public relations practitioners don’t just distribute press releases and wait for the phone to ring. They take the time up front to develop thoughtful communications strategies and tactics that make their messages stand out – and the rules are still evolving.

To be sure, online public relations is fast becoming a cornerstone of strong PR strategy that includes an understanding of Search Engine Optimization, social media, and communicating with bloggers. PR Newswire’s Knowledge Center offers practical advice and thought leadership on this important aspect of public relations.