PR Strategy Makeover: Tips for Updating Traditional PR Tactics with Web 2.0 Technologies
As a result of new Web 2.0 technologies, your ability to engage your audience in dialogues or conversations is now easier than ever. Chief among these Web 2.0 technologies are social media networks, blogs, RSS feeds and search engine optimization tools.
Combining traditional PR tactics with newer, more interactive technologies is making it easier than ever before for Marketers and PR Professionals to reach relevant audiences and engage them in relevant conversations.
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