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Upcoming Events & Webinars

Wed, Feb 22, 12, 12:00 ET

4th Annual Gravity Summit – Social Media for Sports and Entertainment - details

Location: Covel Commons UCLA Campus

Wed, Feb 22, 12, 13:00 ET

The Social Media Toolbox: Unlocking New Strategies to Resonate with Your Audience - details

Tue, Feb 28, 12, 08:30 ET

Inbound Marketing Summit - New York - details

Location: 404

Thu, Mar 1, 12, 00:00 ET

San Diego Social Media Symposium - details

Location: San Diego Hall of Champions

Thu, Mar 15, 12, 08:30 ET

New York B2B Social Communications Leadership Forum 2012 - details

Location: New York University Midtown Campus

Wed, Mar 21, 12, 08:00 ET

Radio Ink Hispanic Radio Conference - details

Location: Hyatt Regency Mission Bay Spa & Marina

Thu, Mar 22, 12, 08:00 ET

The Social Consumer 2012: Case Studies and Roundtables - details

Location: The Graduate Center of The City University of NY

Wed, Apr 11, 12, 08:00 ET

Hispanicize 2012 - details

Location: JW Marriott Marquis Miami

Wed, Apr 11, 12, 08:30 ET

Creating Credible Content - details

Location: The Poynter Institute

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January 2012 MEDIAtlas Updates by Region

Trade Show Marketing & PR

Tradeshow marketing and PR is changing in step with the communications revolution. Traditional marketing tools can still be effective, but driving awareness of events and exhibits is more challenging than ever in a clutter of competitive communications. The most effective tradeshow marketing and PR programs leverage multimedia assets to deliver real value to a show or exhibit by engaging target audiences with compelling messages and relevant information.

The key to success in tradeshow marketing and PR is communications that simultaneously educate and motivate target audiences to attend the event – and effectively reaching those who couldn’t attend. PR Newswire’s Knowledge Center resources tap into 18 years of experience in trade show marketing and PR to offer you sound practices and thought leadership.