Upcoming Events & Webinars

PR Newswire offers a robust webinar program designed to keep you informed on the latest trends and topics in communications and marketing. We also frequently participate in industry events, and offer our customers special discounts in connection with these events. Check back here regularly for our upcoming schedule.

Wed, Sep 15, 10, 08:00 ET

Mobile Social Communications - Case Studies & Roundtables

The CUNY Graduate Center

Time: 8:00AM - 1:00PM
Location: The Graduate Center/CUNY; 365 Fifth Avenue; New York, NY 10016
Registration Fee: $195

Special Offer: Use promo code PRN before September 10 to receive a discounted registration rate of $175.

PR Newswire is a proud sponsor of the following event, which is brought to you by the Business Development Institute.

About the Event
The mobile landscape is where online meets offline, and it’s proving to be one of the largest opportunities for marketers and communicators to build one-on-one relationships with customers while increasing sales. New mobile social platforms allow brands to tailor messages and product offerings to consumers based on their location and individual preferences.

This half-day conference will feature insightful case study presentations and interactive roundtable discussions that will reveal how leading brands are achieving tangible business goals by integrating mobile social strategies into their overall marketing and communications plan. 


To obtain more information about this event, click here.

 

Wed, Sep 15, 10, 13:00 ET

Global Crisis Communications Planning: The Quiet Before the Storm

Recent global PR crises have underscored the importance of preparation in crisis communications. Don't wait for a crisis to hit before considering your global communications strategy. Managing multiple offices and agencies while ensuring your message stays consistent can be a daunting task if you're not prepared.

Join PR Newswire for a FREE webinar as our expert panel discusses the importance of speedy and effective communication during a crisis, which could mean the difference between success and failure.

Through the incorporation of practical examples, we will address:

• Planning for crisis incidents and overcoming internal resistance
• Creating a consistent global message
• Engaging in rapid response while juggling multiple time zones
• Leveraging social media in a global crisis

Moderator:
Colleen Pizarev, VP, Communication Strategies, PR Newswire

Panelists:
Carreen Winters, EVP, Corporate Communications, MWW Group

Ramiro E. Prudencio, Managing Director - Public Affairs and Corporate - Financial Communications, Burson-Marsteller

Valsin Marmillion, President & Founder, Marmillion + Company

Wed, Sep 22, 10, 12:00 ET

Shareholder Relations: Compliance or Engagement?

We live in an era when there is an increasing need for dialogue with both retail and institutional shareholders. Numerous techniques can be used to engage your shareholder base and go beyond simply complying with disclosure requirements. 

Join PR Newswire and IR magazine for a FREE webinar as we discuss this timely topic and provide valuable insight into the risks and rewards of alternative communications channels.

During this webinar, you will learn:
 

• How to integrate face-to-face, online and other communications mediums into your overall strategy
• Using "full disclosure" to identify new shareholders and communicate with this audience effectively
• Examples of issuer distribution models- what are the legal and fair disclosure challenges?
• The best methods of communication to help avoid legal and fair disclosure challenges

Moderator:
Janet Dignan, founding editor, IR magazine

Panelists:
Thomas Rice, Partner, Securities Practice, Baker & McKenzie

Valerie Haertel, Vice President, Investor Relations, Medco

John Viglotti, Vice President, IR Analytics, PR Newswire

Thu, Sep 23, 10, 11:00 ET

From Chaos to Preparedness: What to Do Before, During & After a Crisis - Dallas

Maggiano's Northpark

Much goes into building a reputation, but one tiny spark can cause a veritable blaze that will destroy a brand. Products are recalled, executives use poor judgment, security is breached, customer complaints go viral, finances are questioned -- the list goes on and on.

No matter the size of your organization, bad news can hit at any hour of the day or night. The need to be prepared is imperative and the importance of effective communication both during and after a crisis can't be understated.

Join PR Newswire & Pierpont Communications for an insightful discussion that will help you take the appropriate steps to plan your crisis communications strategy.

Through first-hand experience our panel will address how to:

• Keep your communications clear, consistent and concise
• Engage employees as brand ambassadors
• Utilize social media to your advantage
• Turn a crisis into a time of growth and improvement

Moderator:
Michelle Metzger, Vice President, Pierpont Communications

Panelists:
Brandy King, Senior Manager of Communications, Southwest Airlines

Brett Shipp, Investigative Reporter, WFAA-TV

Craig Vanbebber, Senior Manager, Lockheed Martin

Michael Pranikoff, Global Director - Emerging Media, PR Newswire


Date:
Thursday, September 23, 2010

Time:
Networking: 11:30 AM - 12:30 PM

Panel Discussion and Q&A: 12:30 PM - 1:30 PM


Lunch will be served during the event.


Location:
Maggiano's Northpark-Dallas
8687 N Central Expy Ste 205
Dallas, TX 75225

Click here for directions


Cost:
Complimentary


Please register below by September 17, 2010