Date: Wednesday, December 5, 2012
Time: 11:30am - 1:30pm
Location: Seasons 52; 2502 E Camelback Road; Phoenix, AZ 85016
The transformation of the media landscape has set the stage for a new approach to communications – one that is real-time, always-on and hinged on relevancy. We call this new approach agile engagement.
Comprised of interacting, ongoing cycles of listening, targeting, creating and distributing content, engaging your audiences and measuring your results each step of the way, the agile engagement framework focuses on driving interaction through content and communications that align with audience needs and desires.
Join PR Newswire and Arizona Tech Council as we explore ways to rise above a cluttered, competitive communications environment through application of the 6-step agile engagement process.
For more detailed information, click here.