Employing Visual Content for Compelling Storytelling
Time: 8:30 AM - 12:00 PM Eastern
Location: Prudential Plaza, Building 2, 180 N. Stetson Ave, 7th Floor Conference Center, Chicago, IL 60601
Registration Fee: $30
Special Offer: PR Newswire members may use promo code PRN10 to receive a discounted rate of $20.
About the Event
The presence of content in its various forms across the digital landscape has given rise to an era of instant gratification – a time where anyone can search for a topic of their choosing or send out a message through their social channels to obtain relevant information. As organizations seek to maintain visibility, share their stories and establish a connection with the digital masses consuming this information, few resources exist that are as powerful as visual, multimedia content.
Through insightful presentations this forum will highlight how leading organizations and thought leaders are leveraging visual assets and a variety of multimedia services to garner higher visibility, spark interaction, generate leads and build loyalty. The conversation will explore how the use of visuals and storytelling are going to play an even deeper role in how businesses and organizations create experiences with their audiences throughout the buying cycle.
Ed Garsten, Head, Chrysler Digital Media, Chrysler Group LLC
Suzanne Lavin, Vice President, Corporate Marketing, UL LLC
Lainey Garcia, External Communications Manager, McDonald's USA
Sandy Babin, Vice President of Marketing, Apple Vacations
Sarah Skerik, Vice President, Content Marketing, PR Newswire