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Content Marketing World 2012

New York B2B Social Communications Leadership Forum 2012

Thu, Mar 15, 12, 11:30 ET

New York University Midtown Campus

Time: 8:30 AM - 12:30 PM Eastern
Location: New York University Midtown Campus; 11 West 42nd Street; (between 5th and 6th Avenue); Room 421; New York, New York 10036
Registration Fee: $195

Special Offer: PR Newswire members may use promo code PRN to receive a discounted rate of $175.

About the Event:
The B2B Social Communications Leadership Forum is a gathering of senior marketing and communications executives from major B2B brands. The event will focus on case studies and examples of how leading B2B organizations connect with customers, prospects, partners and the media through social communications.

Join representatives from today's top brands as we discuss:

  • How B2B brands are effectively using content strategy & content marketing to attract and retain customers & prospects
  • Ways in which B2B marketers are enhancing customer service through social CRM
  • The role of data in helping to shape and refine one's marketing & communications strategy
  • Integrating social communications into the overall marketing, communications and customer service mix
  • Top platforms & technologies currently being employed for B2B social communications
  • Leveraging organizational thought leadership to power social communications


For additional information, including registration details, please click here to visit the event Web site.

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