FUJITSU SIEMENS COMPUTERS REVEALS A GREEN, SUSTAINABLE FUTURE

Company First to Offer Complete Product Range Balancing Business Performance with Environmental Care

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  • MUNICH · January 31, 2008 /PRNewswire/ — Fujitsu Siemens Computers executives outlined the company's strategic commitment to environmental sustainability in a podcast released today and available at
    http://www.prnewswire.com/mnr/fujitsu-siemens/31527. Bernd Bischoff, chief executive officer, said: "I'm proud we're the first IT vendor with a complete range of environmentally sound products for the data centre, in the office, on the move and at home."

    Green at heart

    Environmental care has been central to Fujitsu Siemens Computers' corporate philosophy and product development strategy for 20 years, and the company has a track record of firsts. Today, its ESPRIMO ProGreen Professional PCs consume 50% less power than comparable models, while the SCALEO L is the first green Consumer PC. Meanwhile, several LIFEBOOK notebook models have achieved rigorous Nordic Swan certification — the only notebooks in the world to do so — and, with its power savings of 40%, the PRIMERGY TX120 server is the most energy efficient in the world. Furthermore, the efficiencies of the company's Dynamic Data Centre can reduce the number of servers in a data centre by 60% and cut energy costs by an equal percentage.

    Strategic direction supports customer demands

    Fujitsu Siemens Computers' dedication to environmental care has come at a time when more of its customers are demanding it. Gartner says that Green IT is number one on the CIO agenda for 2008 — something Fujitsu Siemens Computers' Chief Marketing Officer Barbara Schädler agrees with: "Since last year we've noticed more users asking for green solutions." This isn't surprising given recent findings such as a single server rack consumes energy equivalent to 20 households per year (source: Fujitsu Siemens Computers); or IT contributes two percent of the world's CO2 emissions — equivalent to all the planes in the world (source: Gartner).

    "If not addressed power consumption and emissions will create serious problems for the planet," said Joseph Reger, chief technology officer. "At Fujitsu Siemens Computers we're seeking to change the fundamentals of IT by embedding values that will help save the environment."

    Striking a balance

    Commenting on Fujitsu Siemens Computers' product development ethos, Thomas Sieber, executive vice president sales EMEA, said: "We offer a balance between business and environmental benefits. Businesses cannot sacrifice efficiency and we've worked hard to create solutions which are both environmentally friendly and offer world-class performance."

    Contact Information

    Ireland
    Mary Sweetman
    mary@sweetcomms.net
    003531 8205937
    Germany
    Melanie Wolf
    melanie.wolf@fujitsu-siemens.com
    0049 89 62060 4458
    Italy
    Elena Bellini
    elena.bellini@fujitsu-siemens.com
    0039 02 26593 233
    Italy
    Alessandra Merini
    amerini@imageware.it
    0039 02 700251
    Austria
    Claudia Riegler
    C.Riegler@eup.at
    0043 (0)1 59932-28
    Austria
    Stefan Kero
    stefan.kero@fujitsu-siemens.com
    0043 (0) 1 71646 - 77119
    Denmark
    Allan Christiansen
    allan.christiansen@fujitsu-siemens.com
    0045 3948 7134
    Belgium
    Inès Godart
    ines.godart@fujitsu-siemens.com
    0032 (0)2 536.64.15
    Switzerland
    Silvia A. Finke
    s.finke@knobel.ch
    0041 41 768 99 43
    Finland
    Heikki Rantala
    heikki.rantala@fujitsu-siemens.com
    00358-50-5551337
    Sweden
    Susanne Carlsson
    susanne.carlsson@fujitsu-siemens.com
    0046 (0)8 5888 8278
    France
    Nathalie Riera
    presse.france@fujitsu-siemens.com
    0033 6 82 83 34 20
    Greece
    Stella Bikakis
    stella.bikakis@actionprgroup.com
    0030 210 7240160
    Spain / Portugal
    Eva Toussaint
    etoussaint@porternovelli.es
    0034 (91) 702 73 00
    Netherlands
    Christiene Bouwens
    christiene.bouwens@fujitsu-siemens.com
    0031-346-598794
    Norway
    Jarle Bjørn Hansen
    jarle.b.hansen@fujitsu-siemens.com
    0047 22 63 41 00
    UK
    Crawford Warnock
    Crawford.Warnock@citigatedr.co.uk
    0044 (0)1604 232 223

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