INTEL PUTS VOTE TO THE PEOPLE IN COMPUTER DESIGN CHALLENGE

PC Design People's Choice Awards Runs Parallel to $1 Million Industry Competition for Stylish Computers Built with Intel® Core 2 Duo Processors

SANTA CLARA, CA March 19, 2007 / PRNewswire / – From today through April 19, people can visit www.intelchallenge.com and vote for their favorite concept PC design. Voters get to choose from designs submitted by companies competing for $1 million in the industry Intel® Core™ Processor Challenge. A group of computer and design experts will award the winners in April, but consumers can now pick their favorite designs in a separate online People's Choice Award contest that also features a random $100 certificate giveaway to eligible voters.

The Industry Vote

Last September, Intel Corporation announced the Intel Core Processor Challenge contest with up to a $1 million bounty for PC designers and manufacturers worldwide to think beyond the traditional "big, beige box" computer designs. The contest aims to spur industry innovation in new, stylish home entertainment PC designs based on the multimedia optimized Intel Core processor and Intel® Viiv technology. More than two dozen PC designs from 19 companies worldwide are vying over best style, acoustics, functionality and features. Entrants hail from eight countries. Ten semifinalists were chosen by Intel judges in March. In April, top designs will be selected by a group of computer and design experts, and winners are scheduled to be announced at the Intel Developer Forum in Beijing. More details about the Intel Core Processor Challenge are at www.intel.com/idf/corechallenge.htm.

The People's Choice

Starting March 19, people can participate in the Intel Core Processor Challenge PC Design People's Choice Awards by visiting www.intelchallenge.com. The PC Design People's Choice Awards allows consumers to view and vote for their favorite design and gives participating designers a chance to showcase their concept computers to the public. Each week for five weeks, one eligible voter will be randomly selected to win a $100 gift certificate. Voters may win only once. The Web site features photos, audio and video stories about PC history and the innovative people behind some of the creative designs competing in the industry challenge. Voters can add their comments about PC designs. On March 26, voters can return to the site and participate in conversations with guest bloggers, share photos, and submit short personal videos expressing why design and digital entertainment are important in their lives. Votes will be counted electronically and PC Design People's Choice Award winners are scheduled to be announced on April 20.

About Intel

Intel, the world leader in silicon innovation, develops technologies, products and initiatives to continually advance how people work and live

Intel, Intel Core, Intel Viiv and the Intel logo are trademarks or registered trademarks of Intel Corporation in the United States and other countries.

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Contact Info

Ken Kaplan
408-765-1425
Ken.e.kaplan@intel.com

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