2014 Ram 1500 makes light work of breaking an old record The improved pickup takes an unprecedented second consecutive Truck of the Year award in the annual Motor Trend assessment

KENOSHA, Wis., Dec. 24, 2013 /PRNewswire-iReach/ -- When the streak to beat is just one, it might not seem like such a feat to surpass it. But when the distinction in question is Motor Trend magazine's Truck of the Year award, it becomes increasingly impressive to know that a single vehicle could take the title twice in a row. Why? In order to keep the competition limited, fresh, and fierce, consideration for the award is given only to those trucks that are either all-new or "substantially upgraded." So how was the Ram 1500 even eligible for a second win? In this case, it was the addition of a 3.0-liter turbodiesel V-6 engine. This option, according to Motor Trend, qualified the 2014 Ram 1500 by offering drivers "different technology for the segment."

(Photo:  http://photos.prnewswire.com/prnh/20131224/MN38068)

At Palmen Motors, a Chrysler, Dodge, Jeep, and Ram dealership based in Kenosha, Wis., the 2014 Ram 1500 is one of the more heavily-stocked vehicles on the lot, in part because of the wide variety of models and options necessary to suit the diverse needs of local truck buyers, but also because of the Ram's critical acclaim and far-reaching popularity.

As long as there continues to be a need for capable, long-lasting work trucks, buyers will consult trusted media sources like Motor Trend to help them decide which automobiles on today's market are worth the major investment. And as long as the Ram 1500 remains in-demand for its accolades, Palmen Motors plans to continue offering a vast inventory of the well-received pickup.

To learn more about the Ram 1500 trucks that are available, buyers may view inventory and additional details, as well as a wide selection of other vehicles, by visiting Palmen Motors' website, www.palmenmotors.com, or by calling the sales department at 877-730-5304.


Media Contact: Jack Borissenkov, Palmen Motors, 877-730-5304, jackb@palmen.com

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SOURCE Palmen Motors

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