2014

Savvy seniors shop web for travel insurance

MIAMI, Dec. 3, 2013 /PRNewswire/ -- When it comes to travel insurance, older consumers know what they want and they know how to get it. Not only do they make up the largest segment of travel insurance buyers, they have already embraced the Internet as a means of researching and comparing prices and providers. InsureandGo has the scoop on what many of these savvy seniors already know.

(Photo:  http://photos.prnewswire.com/prnh/20131203/NE27057 )

Preparation is key
An incident last summer affirmed many travelers' biggest fears. In need of hip surgery, an 89-year-old Florida man and his wife were stranded in rural Turkey by a cruise liner. The couple was forced to rely on the help of friends and local good Samaritans to secure proper medical attention. Fortunately, many older travelers are actively trying to avoid such mishaps. Demographic data just released by InsureandGo USA found that travelers over the age of 53 make up 54 percent of all travel policies purchased. Even more notable, travelers over the age of 62 account for 40 percent of all policies. Internet shopping has made choosing the right policy even easier for this forward-thinking generation.

Making safety simple
"Today's seniors are very web savvy", said Jason Carrasco​, e-Commerce Manager and head of InsureandGo's online sales channel. "The majority of our customers purchase our travel insurance policies directly on our website. They are very proficient at navigating the web, researching travel insurance, comparing prices and providers."

InsureandGo makes this process even easier, providing a simple process to get a quote, compare plans and purchase the best option for your travels. Individuals will even receive policy documents via e-mail in a matter of seconds.

"We made it easy for customers regardless of age to buy travel insurance in a non-intimidating environment and at their convenience on the web. We receive a lot of positive feedback from customers on the ease of use and the information on our website," added Carrasco.

InsureandGo's ease holds true even up until the last minute. That's important, because more than half of travel insurance shoppers make their purchase within 30 days of their departure, and nearly a third of travelers buy insurance just seven days before takeoff.

Quality first
Whether traveling to Europe or embarking on a cruise, it's important that consumers consider the most versatile plan for their travels, and not just the cheapest. Nearly half of all InsureandGo customers already understand the importance of quality over quantity - choosing not just the lowest-cost plan, but the most versatile and cost-effective. For the majority of customers that would be the Gold Plan, a mid-level travel insurance policy that delivers good coverage at a reasonable cost.

InsureandGo USA recognizes the needs of senior travelers, especially those who are concerned with health issues that may need to be addressed while traveling abroad. In addition to providing primary medical coverage, they also provide pre-existing conditions waiver for those that are 70 and under. For more information on InsureandGo USA and to check out the insurance plans they offer, call (888)491-9596 or visit http://www.insureandgousa.com/

SOURCE InsureandGo USA



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