New division geared toward new and expectant mothers completes firm's full service capabilities in the juvenile industry

NEW YORK, Dec. 12, 2011 /PRNewswire/ -- 5W Public Relations, one of the 25 largest independent Public Relations firms in the U.S., announced today their new Mom 360 division due to unprecedented client expansion in the juvenile market, as well as strategic new hires. 5WPR's new Mom 360 division will offer full 360o public relations and marketing capabilities to the already flourishing juvenile division and adds special services specific to marketing to new and expectant mothers.

The new division will offer a range of services including, but not limited to; media relations, event production, grass-roots marketing, celebrity seeding and talent acquisition, strategic sampling programs, mom blog initiatives, social media platforms, email marketing, research insights, product integration, influencer databases, as well as a cadre of 3rd party experts that include; pediatricians, nutritionists, stylists, mom & baby product and safety experts in every major market throughout the U.S. These services have been complimented by strategic new hires who come from previous experience within the space.

Since its inception, http://WWW.5WPR.NET has created and executed strategic media campaigns, consumer awareness initiatives, as well as groundbreaking work with grassroots programs, reaching moms on a local level with nationally recognized juvenile brands such as; Summer Infant, BornFree, Plum Organics, Bebe au Lait, NurturMe, Milkscreen, Maty's Natural Products and Belly Maternity.

"Through the execution of communication campaigns to online marketing, PR, contests and promotions, event management, as well as results measurement, Mom 360 is the perfect description of our burgeoning division within 5WPR," said Ronn Torossian.

Ronn Torossian, President and CEO of 5W Public Relations.

ABOUT 5W PUBLIC RELATIONS:

5W Public Relations (www.5wpr.com) is a full-service public relations agency known for implementing cutting-edge, customized campaigns designed to drive our clients' business goals and objectives. Founded by Ronn Torossian in 2003, the energetic and focused culture earned the agency a spot on the INC. 500 list and recognition as the nation's "fastest-growing PR agency" three years in a row. Our 24/7 approach led the industry's foremost trade magazine to describe 5WPR as "aggressive in a way that clearly resonates with clients looking for a firm staffed with Type A-plus personalities, a BS-free approach, and results from Day One."

SOURCE 5W Public Relations

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