7-Eleven® Launches Fund-raising Canister Campaign with Feeding America to Coincide with Hunger Action Month
DALLAS, Sept. 11, 2012 /PRNewswire/ -- To mark Hunger Action Month, 7-Eleven, Inc. is kicking off a national awareness and fund-raising campaign to benefit Feeding America and the 37 million Americans it serves. Through the end of the year, customers at participating 7-Eleven® stores can make donations of cash and spare change in specially marked canisters at the stores' sales counter. For Feeding America, $1 can provide eight meals at local food banks.
Feeding America is the nation's leading domestic hunger-relief charity engaged in efforts to end hunger in this country. Through a nationwide network of more than 200 food banks and more than 61,000 agencies, the national organization helps feed hungry children, families, individuals and senior citizens throughout every county in the U.S. According to hunger statistics provided by Feeding America, one in five children in the U.S. – nearly 17 million – struggle with hunger.
"Youth well-being is a philanthropic focus for 7-Eleven and fighting child hunger is a priority," said Nancy Lear, community relations manager for 7-Eleven. "We believe Feeding America is the country's most efficient, effective organization at helping local food banks provide nutritious meals to those who need it most. Our hope is that when our guests stop by to purchase something to eat or drink at our stores they remember those who can't and drop their spare change in the Feeding America collection canister."
Funds raised will help support local Feeding America-member food banks in the specific communities where monies are raised.
"It's a shame that in the 'land of plenty' there are people who have to worry about how they will get their next meal," said Leah Ray, vice president of corporate partnerships at Feeding America. "Together, we can spread the word that hunger is real; hunger is solvable, and action matters. Everyone can make a difference, and we are proud to partner with 7-Eleven as the company assists us in raising money and spreading the word about Hunger Action Month."
Through local and national food-assistance programs, Feeding America is able to help provide nutritious, fresh foods to Americans struggling with hunger; safe and nurturing places for children to have a meal; emergency assistance for disaster victims, as well as self-sufficiency programs for adults trying to break the cycle of poverty and hunger.
7-Eleven introduced its charitable collection-canister program in 1976. The company began placing canisters on its store counters as a public service, creating awareness of and raising funds for select charities. Over the last 36 years, the store canister campaigns have raised more than $100 million for a number of causes, including safety, education, health & wellness and disaster relief.
About 7-Eleven, Inc.
7-Eleven, Inc. is the premier name and largest chain in the convenience retailing industry. Based in Dallas, Texas, 7-Eleven operates, franchises or licenses approximately 9,400 7-Eleven® stores in North America. Globally, there are some 47,600 7-Eleven stores in 16 countries. During 2011, 7-Eleven stores worldwide generated total sales close to $76.6 billion. 7-Eleven has been honored by a number of companies and organizations recently. Accolades include: #2 on Forbes magazine's 2011 list of Top Franchises for the Money; #3 spot on Entrepreneur magazine's Franchise 500 list for 2012, #3 in Forbes magazine's Top 20 Franchises to Start, and #2 in Franchise Times Top 200 Franchise Companies. Hispanic Magazine named 7-Eleven among its Hispanic Corporate Top 100 Companies that provide the most opportunities to Hispanics. 7-Eleven received the 2010 Retailer of the Year honor from PL Buyer because of the company's private-label brand initiative. 7-Eleven is franchising its stores in the U.S. and expanding through organic growth, acquisitions and its Business Conversion Program. Find out more online at www.7-Eleven.com.
About Feeding America
Feeding America provides low-income individuals and families with the fuel to survive and even thrive. As the nation's leading domestic hunger-relief charity, our network members supply food to more than 37 million Americans each year, including 14 million children and 3 million seniors. Serving the entire United States, more than 200 member food banks support 61,000 agencies that address hunger in all of its forms. For more information on how you can fight hunger in your community and across the country, visit http://www.feedingamerica.org. Find us on Facebook at facebook.com/FeedingAmerica or follow our news on Twitter at twitter.com/FeedingAmerica.
SOURCE 7-Eleven, Inc.
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