7UP Celebrates the Holidays With New Festive Pomegranate Flavor

For Limited Time Only, Pick Up Pomegranate 7UP Nationwide

Nov 01, 2007, 01:00 ET from Cadbury Schweppes Americas Beverages

    PLANO, Texas, Nov. 1 /PRNewswire-FirstCall/ -- Just in time for the
 holiday season, Cadbury Schweppes Americas Beverages (CSAB) introduces new
 Pomegranate 7UP, a perfect blend of natural Pomegranate flavor added to the
 crisp, refreshing lemon-lime taste of America's original UNCOLA.
     (Logo: http://www.newscom.com/cgi-bin/prnh/20071101/NYTH008LOGO )
     "With its natural Pomegranate flavor and deep burgundy color,
 Pomegranate 7UP is a festive addition to the holiday season," said Matt
 Smith, 7UP brand director for Cadbury Schweppes Americas Beverages.
 "Pomegranate is one of the fastest growing flavors in beverages today, and
 Pomegranate 7UP makes a perfect primer for any holiday party."
     Just like original 7UP, Pomegranate 7UP has 100% natural flavors and is
 caffeine free. This limited edition product, available in 2-liter bottles,
 will be on store shelves during the holiday season nationwide Nov. 1, 2007
 through Jan. 31, 2008.
     Since its introduction in 1929, the 7UP brand has remained true to its
 commitment to fresh lemon-lime flavors. 7UP pioneered the category as the
 iconic UNCOLA, then reformulated to include 100 percent natural flavors in
 2006, and now introduces 7UP Pomegranate in time for the holidays.
     For additional product information, please visit www.7UP.com.
     About Cadbury Schweppes Americas Beverages
     7UP is a leading brand in the beverage portfolio of Plano, Texas-based
 Cadbury Schweppes Americas Beverages (CSAB), a subsidiary division of
 Cadbury Schweppes plc (NYSE:   CSG). CSAB is one of the largest producers of
 soft drinks and premium beverages in the Americas. CSAB's brand portfolio
 includes Dr Pepper, 7UP, Snapple, Accelerade, Mott's Apple Juice and Sauce,
 RC Cola, A&W Root Beer, Sunkist Soda, Canada Dry, Hawaiian Punch,
 Schweppes, Diet Rite, Clamato, Mr & Mrs T Mixers, Holland House Mixers,
 Rose's, Mistic, Yoo-hoo, Orangina, IBC, Stewart's, Nantucket Nectars and
 other well-known consumer brands. For additional information on CSAB and
 its products, visit www.brandspeoplelove.com.

SOURCE Cadbury Schweppes Americas Beverages