PR Newswire: news distribution, targeting and monitoring
2014

A Scary Pattern: Drinking Increases When Halloween Falls Closer to the Weekend

Share with Twitter Share with LinkedIn

DENVER, Oct. 25, 2013 /PRNewswire/ -- Spirits may be responsible for mayhem this All Hallows' Eve, but they are likely to be of the manmade kind. Data on individuals monitored every 30 minutes for alcohol consumption shows drinking increases in general during Halloween, and that increase accelerates as the holiday falls closer to the weekend.

Drinking violations for criminal offenders sentenced to 24/7 alcohol monitoring rise nearly 30% when Halloween takes place on Friday or Saturday, compared to just 5% when it happens on a Monday. This year the holiday falls on Thursday, and drinking rates are expected to rise approximately 25%. Drinking during the weekend before Halloween is also expected to increase nearly 25%.

The data was compiled by Alcohol Monitoring Systems (AMS), which monitors heavy drinkers 24/7 to ensure compliance with court- or treatment-mandated sobriety. For these individuals, drinking is a violation, and the consequence is often jail time, making the increase especially startling.

"These individuals are being monitored 24/7, every 30 minutes, and they know they're going to be caught and face consequences. You can imagine the rate of drinking for those who aren't being monitored," says Lou Sugo, vice president of Marketing for AMS. "Drunk people generally make poor decisions, and deciding to get behind the wheel of a car is just one of the potential issues," he adds. The AMS study looked at data from more than 305,000 offenders monitored since 2003 in 49 states.

According to National Highway Traffic Safety Administration (NHTSA), from 2007 to 2011, 52% of all national fatalities occurring on Halloween resulted from a drunk driving-related crash. NHTSA is publicizing the data as part of their ongoing Drive Sober or Get Pulled Over awareness campaign. Officials caution that sobriety checkpoints will be prominent on Halloween, which has become one of the deadliest days of the year for drunk driving.

AMS manufactures and markets SCRAM Continuous Alcohol Monitoring (SCRAM CAM), an ankle-worn bracelet that automatically samples a person's sweat in order to test for alcohol consumption. The compliance rate includes tamper or removal violations, as well as actual drinking.

About Alcohol Monitoring Systems, Inc. (AMS)
Established in 1997, Alcohol Monitoring Systems, Inc. (AMS) is the world's leading provider of alcohol testing technologies for the criminal justice industry. The company's flagship Continuous Alcohol Monitoring (CAM) technology, launched in 2003, revolutionized the way courts, agencies and treatment providers monitor and manage alcohol-involved offenders. In 2013 the company launched the SCRAM Systems suite of electronic monitoring technologies, which includes SCRAM Remote Breath™, SCRAM One-Piece GPS™ and SCRAM House Arrest™. AMS employs 136 people worldwide and is a privately held company headquartered in Littleton, Colorado.

SOURCE Alcohol Monitoring Systems, Inc.



RELATED LINKS
http://www.alcoholmonitoring.com

Featured Video

Journalists and Bloggers

Visit PR Newswire for Journalists for releases, photos, ProfNet experts, and customized feeds just for Media.

View and download archived video content distributed by MultiVu on The Digital Center.

Share with Twitter Share with LinkedIn
 

Custom Packages

Browse our custom packages or build your own to meet your unique communications needs.

Start today.

 

 
 

PR Newswire Membership

Fill out a PR Newswire membership form or contact us at (888) 776-0942.

 
 

Learn about PR Newswire services

Request more information about PR Newswire products and services or call us at (888) 776-0942.

 
Area to test

Online Member Center

Not a Member?
Click Here to Join
Login
Search News Releases
Advanced Search
Search
  1. PR Newswire Services
  2. Knowledge Center
  3. Browse News Releases
  4. Contact PR Newswire
  5. Send a News Release