A South Beach-Inspired Taste for Summer: Introducing NEW Bud Light Lime Mojito
Bud Light Lime Mojito has a light, refreshing taste with no mixing required
TORONTO, May 8, 2012 /CNW/ - Today, Bud Light Lime Mojito - a new beer from Bud Light Lime - has officially launched across the country. Inspired by one of the world's most popular cocktails, Bud Light Lime Mojito is a light bodied beer that is pleasantly sweet with a subtle flavor of lime and fresh mint, reminiscent of a traditional Mojito.
"Bud Light Lime was the biggest beer innovation of the past decade, and has maintained its position as the #1 flavoured beer in Canada. This summer, we're excited to build on its success with the launch of Bud Light Lime Mojito," said Lisa Kittelsen , National Marketing Manager for Bud Light. "Canadians are increasingly experimenting with flavoured beer, looking for variety in their beer options and gravitating to a sweeter palette. Bud Light Lime Mojito is a perfect option for them. It has the great taste of Bud Light Lime with the added twist of fresh mint -- and makes for an extremely refreshing flavoured beer for summer."
Bud Light Lime Mojito pairs nicely with spicier flavours - including fresh salsas, Thai curries and spicy gazpacho - as it offsets the spiciness of the dishes, while the lime and mint enhance the food's flavour. It also complements meat dishes that have a mint-based marinade or sauce like lamb, pork or chicken.
Bud Light Lime Mojito is available in Canada only, and can be found at retail locations across the country in 6-and-12-pack bottles, 6-and-12-pack cans and 473 ml cans in Ontario.
SOURCE Bud Light
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