AUSTIN, Minn., June 8 /PRNewswire/ -- On Saturday, July 7, the city of
Austin, Minn. (20,000), is expecting a crowd its own size to honor its most
recognized product -- SPAM(R) luncheon meat. SPAM JAM(TM) 2001 festival will
be a 15-hour celebration of SPAM(TM) lovers, by SPAM(TM) lovers and for
(Photo: http://www.newscom.com/cgi-bin/prnh/20010509/HORMELLOGO )
Hormel Foods, the Austin-based company that makes SPAM(R) luncheon meat,
anticipates more than 20,000 SPAM(TM) fans from across the country and around
the world for the 11th annual event. Last year, visitors from 47 states and
17 foreign countries announced their presence by putting location pins in a
huge world map.
SPAM JAM(TM) begins at 7 a.m. on July 7 with a SPAM(TM) Rhyming Sign
Contest Display and SPAM(TM) Fishing Contest. Physical, mental and hysterical
challenges, including the SPAM(TM) Water Wars Game, SPAM(TM) Medallion
Treasure Hunt, SPAM(TM) 25-mile Bike Race, SPAM(TM) 5-mile Run, SPAM(TM)
Gelatin Jump, SPAM(TM) Recipe Contest, SPAM(TM) Suds Crawl, SPAM(TM) Titanic
Slide and the SPAM(TM) Canoe Caravan will keep the day rolling. Entertainment
throughout the day will include various musical attractions, including the
SPAMETTES(TM) singing group along with the Twin Cities River Rats water ski
show. An all-new attraction will be the SPAM(TM) Teen Fest which features
Leep 27 and Sweet Mo Pea. Visitors will be allowed a "sneak preview" display
of the new SPAM(TM) Museum scheduled to open in mid-September.
In addition to contest prizes awarded throughout the day, a drawing will
be held for a trip to Hawaii, long recognized as the "SPAM(TM) Capital of the
World," where residents consume 5.3 million cans of the luncheon meat
annually. Other awards include cash prizes, SPAM(R) visors, SPAM(TM) fanny
packs, SPAM(R) sweatshirts and SPAM(R) oven roasted turkey banks.
"SPAM(R) luncheon meat has been an important piece of Americana for more
than 60 years," said Julie H. Craven, director of public relations for Hormel
Foods. "SPAM JAM(TM) provides a wonderful opportunity for both young and old
to get together, have fun and pay tribute to a food that's remained a favorite
for decades and provided an endless number of meals for people all over the
SPAM JAM(TM) enthusiasts will dine on SPAM(TM) cuisine and are expected to
consume more than 3,000 cans of SPAM(R) luncheon meat, from SPAMBURGER(R)
hamburgers to SPAM(TM) kabobs to SPAM(TM) pizza and SPAM(TM) egg rolls.
SPAM JAM(TM), an annual event since 1991, is part of a four-day
SPAM(TM)TOWN USA Festival in Austin, Minn., which runs from July 4 through
July 8. This year's SPAM JAM(TM) will be a prelude celebration leading up to
the SPAM(TM) Museum opening.
For more information on SPAM JAM(TM), visit http://www.spam-jam.com . The
site features a calendar of events, entry forms, hotel/motel and restaurant
information and directions to SPAM(TM)TOWN USA. You may also call the
SPAM(TM)TOWN USA Festival Office at 507-437-3448 or send an e-mail request to
email@example.com to receive a copy of the 32-page SPAM JAM(TM) event and
registration information booklet.
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SOURCE Hormel Foods