Adconion Media Group Grows U.S. Reach by 94 Percent in One Year
- Only Independent Global Ad Network Now Ranked Eighth in the U.S.
According to comScore -
SANTA MONICA, Calif., July 22 /PRNewswire/ -- Adconion Media Group, the
only independent global advertising network, today announced it nearly
doubled its U.S. audience reach year over year, posting 94 percent growth
for a rate outpacing every top 10 network for which comScore data are
available including Google, Specific Media, ValueClick Networks and Tribal
Fusion. According to the same data, Adconion's reach grew 27.4 percent from
January-June 2008.
Adconion is now the eighth largest network in the United States
reaching over 125 million unique Internet users in June 2008, or 66 percent
of the market, according to comScore. Globally, Adconion reaches over 244
million unique users.
"Expanding our audience network's reach is a crucial piece of our
mission to be a true partner to agencies and marketers by offering both an
independent, global perspective and tailored services to protect their
brands and reach the right consumer across platforms," said Tyler Moebius,
founder and chief executive officer of Adconion, based in Santa Monica.
"Adconion's vastly increased reach both in the U.S. and globally
contributed to revenue growth of 35 percent from Q1 to Q2 this year."
Since completing a record $80 million Series C round of funding in
February 2008 and subsequently acquiring leading direct marketer Frontline
Direct in March, Adconion has invested heavily in the North American
market, opening offices in Santa Monica, New York, Toronto, San Diego,
Chicago and Detroit, in addition to steadily growing its dedicated global
sales team. Adconion now employs nearly 250 people in 12 offices worldwide.
"We are committed to closely collaborating with agencies and marketers
to build lasting relationships with them and their brands," said Keith
Kaplan, Adconion's President of North America, based in New York. "Our
focus continues to be on growing our audience network by working with high
quality publishers, developing proprietary audience targeting technology
and further broadening our global footprint to enable our clients to reach
their audience in the U.S. and around the world."
About Adconion
Adconion Media Group is the only independent global advertising
network. The company completed a record $80 million Series C round of
funding led by Index Ventures in February 2008. Since its founding in 2005
Adconion has focused on the realization of performance-driven branding
campaigns that deliver massive global reach. Adconion's clients consist of
advertising agencies and direct advertisers as well as its partner base of
premium websites from a wide range of sectors. Adconion combines its
in-house technology and high touch client service with quality media to
exceed its partners' campaign objectives. The company has offices around
the world in London, Munich, Hamburg, Paris, Melbourne, Sydney, New York,
Toronto, Santa Monica, San Diego, Chicago and Detroit. Adconion is member
of the International Advertising Bureau (IAB) and a founding member of IASH
Europe. Visit Adconion at www.adconion.com.
SOURCE Adconion Media Group
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