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AdMedia Partners Advises Chandler Chicco in Acquisition by inVentiv Health

 
    NEW YORK, June 26 /PRNewswire/ -- Chandler Chicco, a full-service,
 global healthcare public relations firm, announced its acquisition by
 inVentiv Health (Nasdaq:   VTIV), the leading provider of commercialization
 and complementary services to the global pharmaceutical and life sciences
 industries. AdMedia Partners (http://www.AdMediaPartners.com), a New York
 financial advisory firm specializing in mergers and acquisitions to the
 advertising and marketing services, media, and related interactive, online
 and information services businesses, represented Chandler Chicco in the
 acquisition.
     "This transaction serves to show that public relations and public
 affairs are crucial components of healthcare communications to healthcare
 professionals, consumers and regulatory bodies," says Phil Palazzo, a
 Managing Director at AdMedia Partners. "In 12 years Chandler Chicco has
 become the leader in healthcare communications, working on complex products
 and campaigns for many of the world's largest pharmaceutical companies."
     Earlier today, inVentiv Health, Inc. announced that it has signed a
 definitive agreement to acquire Chandler Chicco Agency (CCA), the world's
 largest privately-held healthcare public relations firm. CCA will operate
 within the inVentiv Communications division, which provides a full suite of
 integrated healthcare marketing and communications solutions.
     Under the terms of the agreement, inVentiv will acquire CCA for $65
 million in cash and stock, plus earn-out payments for exceeding specified
 financial targets. The transaction, which is subject to receipt of
 Hart-Scott-Rodino approval and other customary closing conditions, is
 expected to close in the third quarter. The acquisition is expected to be
 immediately accretive to inVentiv's earnings.
     Chandler Chicco Agency is a full-service, global healthcare public
 relations firm. Founded in 1995 by healthcare public relations veterans
 Robert Chandler and Gianfranco Chicco, CCA provides clients with
 insight-driven communications strategies that -- through innovative and
 powerful programs -- build, enhance or protect brand value and further
 public affairs agendas. The company's client roster includes many of the
 world's top pharmaceutical companies including Allergan, GlaxoSmithKline,
 and Novartis. For CCA, 2007 has been a banner year winning multiple awards
 -- two awards from PR Week, Midsize Agency of the Year and Agency of the
 Year, and two awards from the Holmes Report, Specialty Agency of the Year
 and Healthcare Agency of the Year.
     "In today's competitive marketplace, our pharmaceutical clients are
 increasingly turning to public relations to build awareness, credibility
 and loyalty for their products," said Eran Broshy, Chairman and CEO of
 inVentiv Health. "Chandler Chicco Agency has established an unmatched
 reputation in the healthcare PR industry that is distinguished by solid
 long-term client relationships and an impressive history of growth. Adding
 CCA to our portfolio of services will significantly expand our PR offering,
 while also broadening our global capabilities."
     CCA principal and co-founder Robert Chandler said, "Our successes over
 the past 12 years have been unprecedented and the next 12 will be, too,
 because we're putting into place a smart global growth strategy that will
 lead us to even greater achievement."
     "This partnership allows us to scale up globally at warp speed and with
 greater authority, while maintaining our culture of success," added
 Gianfranco Chicco, co-founder and CCA principal. "It is an ideal
 partnership."
     Upon the close of the transaction, CCA will become a wholly-owned
 subsidiary of inVentiv Health and operate within the inVentiv
 Communications division. The CCA brand and all the other brands that are
 part of the Chandler Chicco Companies, including Biosector2,
 BrandTectonics, CCA Advertising, Determinus, Litmus and 'nition will
 remain, and Robert Chandler and Gianfranco Chicco will continue to lead the
 business, reporting into William O'Donnell, President and COO of inVentiv
 Communications.
     Conference Call Details
     inVentiv will host a conference call today, June 26, 2007, at 5:30pm
 EDT to discuss its acquisition of Chandler Chicco Agency. Call in number:
 800-358-8448 (Domestic) or 706-634-1367 (International) Live and Archived
 Webcast: http://www.inventivhealth.com
     A replay of the call will be available immediately following the call
 through July 3, 2007 at 800-642-1687. The conference ID number for the
 replay is 4413978.
     About Chandler Chicco Agency
     Chandler Chicco Agency is the world's largest independent healthcare
 specialist public relations agency with offices in New York, London,
 Washington D.C., Los Angeles and Paris. CCA offers strategic public
 relations and communications counsel to clients that include hospitals,
 NGOs, healthcare associations, coalitions and most of the world's largest
 pharmaceutical companies. CCA is the flagship company for Chandler Chicco
 Companies; other brands under the Chandler Chicco Companies umbrella
 include Biosector2, BrandTectonics, CCA Advertising, Determinus, Litmus and
 'nition. For more information, visit http://www.ccapr.com.
     About inVentiv Health
     inVentiv Health, Inc. (Nasdaq:   VTIV) is the leading provider of
 commercialization and complementary services to the global pharmaceutical,
 life sciences and biotechnology industries. inVentiv delivers its
 customized clinical, sales, marketing and communications solutions through
 its three core business segments: inVentiv Clinical, inVentiv
 Communications and inVentiv Commercial. inVentiv Health currently works
 with over 200 unique pharmaceutical, biotech and life sciences clients,
 including all top 20 global pharmaceutical companies. For more information,
 visit http://www.inventivhealth.com.
     This press release contains forward-looking statements within the
 meaning of the Private Securities Litigation Reform Act of 1995. Such
 forward-looking statements involve known and unknown risks that may cause
 inVentiv Health's performance to differ materially. Such risks include,
 without limitation: changes in trends in the pharmaceutical industry or in
 pharmaceutical outsourcing; our ability to compete successfully with other
 services in the market; our ability to maintain large client contracts or
 to enter into new contracts; uncertainties related to future incentive
 payments; and, our ability to operate successfully in new lines of
 business. Readers of this press release are referred to documents filed
 from time to time by inVentiv Health Inc. with the Securities and Exchange
 Commission for further discussion of these and other factors.
     About AdMedia Partners
     AdMedia Partners is a leading boutique financial advisory firm that
 provides middle market mergers and acquisitions advisory services to
 advertising and marketing services, media and publishing, and related
 Internet businesses. Founded in 1990 and located in New York City, the firm
 has completed over 150 transactions worth over $5 billion since 1999.
     Select recent Marketing Services and Internet Marketing transactions
 completed by AdMedia Partners include:
     * Representing Medical Broadcasting Company, one of the largest
 independent interactive healthcare agencies, in its acquisition by Digitas
 Inc.
     * Representing Ignite Health, a leading interactive healthcare
 marketing agency, in its acquisition by inVentiv Health.
     * Representing Addison Whitney, a full service brand identity and
 consulting firm that specializes in creating unique brand solutions for
 global pharmaceutical, biotechnology and medical companies, in its
 acquisition by inVentiv Health.
     * Representing Public Strategies, a leading corporate communications
 firm, in its acquisition by WPP.
     * Representing The Glover Park Group, a leading independent corporate
 communications and public affairs firm, in its sale to private equity firm
 Svoboda, Collins.
     * Representing both New Media Strategies and Genex in their sales to
 Meredith.
     * Representing CFM Direct, a leading direct marketing agency, in its
 acquisition by Merkle, a leading database marketing agency.
     For more information, contact:
 
     Phil Palazzo
     Managing Director
     ppalazzo@admediapartners.com
 
     Greg Smith
     Managing Director
     gsmith@admediapartners.com
 
     AdMedia Partners
     444 Madison Avenue
     New York, NY 10022
     (212) 759-1870
 
 

SOURCE AdMedia Partners
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