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American Honda and XM Expand Relationship Through 2016
WASHINGTON, Jan. 30 /PRNewswire-FirstCall/ -- XM (Nasdaq: XMSR), the
nation's leading provider of satellite radio, today announced that it has
extended its relationship with American Honda Motor Co., Inc. under a
10-year agreement through 2016.
(Photo: http://www.newscom.com/cgi-bin/prnh/20070130/DCTU015-a
http://www.newscom.com/cgi-bin/prnh/20070130/DCTU015-b )
XM is the exclusive satellite radio provider for American Honda, which
markets both Honda and Acura vehicles. An original strategic partner in the
launch of XM, American Honda introduced its first factory-installed XM
vehicles in 2003 and is projecting production of 650,000 factory-installed
XM units for 2007 model vehicles. American Honda has produced more than 1.5
million cars with XM factory-installed to date.
"XM is the leader in providing satellite radio to the new car market
and Honda is one of the world's most successful automobile manufacturers,
which has exposed millions of consumers to XM through its dealerships and
XM- equipped vehicle sales," said Steve Cook, executive vice president,
Automotive, XM. "We are pleased to continue this relationship with American
Honda through 2016, broadening our reach to their loyal customers."
"The roll-out of XM in our vehicles has been one of the fastest in the
car industry and over the years XM has become an increasingly important
entertainment service to our customers. We look forward to providing XM's
great content for many years to come," said John Mendel, senior vice
president, automobile operations of American Honda Motor Co., Inc.
XM Satellite Radio is available as a factory-installed feature on 2007
Honda models including the Civic, Civic Hybrid, CR-V, Ridgeline, Accord,
Accord Hybrid, Pilot, Odyssey and Element.
XM is also a standard factory-installed feature on every 2007 Acura
model including the RL, TL and TSX performance luxury sedans as well as the
MDX and RDX luxury SUVs. XM NavTraffic, XM's real-time traffic information
service, is standard on all 2007 Acura vehicles equipped with the
AcuraLink(TM) satellite communication system.
Every American Honda vehicle with factory-installed XM also comes
standard with a three-month complimentary subscription.
American Honda and XM also recently launched satellite radio trial
programs for Honda Certified Used Cars and for Acura Certified Pre-Owned
Vehicles equipped with XM Satellite Radio.
About XM
XM (Nasdaq: XMSR) is America's number one satellite radio company with
more than 7.6 million subscribers. Broadcasting live daily from studios in
Washington, DC, New York City, Chicago, the Country Music Hall of Fame in
Nashville, Toronto and Montreal, XM's 2007 lineup includes more than 170
digital channels of choice from coast to coast: commercial-free music,
premier sports, news, talk radio, comedy, children's and entertainment
programming; and the most advanced traffic and weather information.
XM, the leader in satellite-delivered entertainment and data services
for the automobile market and is available in 140 different vehicle models
for 2007. XM's industry-leading products are available at consumer
electronics retailers nationwide. For more information about XM hardware,
programming and partnerships, please visit http://www.xmradio.com.
Factors that could cause actual results to differ materially from those
in the forward-looking statements in this press release include demand for
XM Satellite Radio's service, the Company's dependence on technology and
third party vendors, its potential need for additional financing, as well
as other risks described in XM Satellite Radio Holdings Inc.'s Form 10-K
filed with the Securities and Exchange Commission on 3-9-06. Copies of the
filing are available upon request from XM Radio's Investor Relations
Department.
SOURCE XM Satellite Radio
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