ATHENS, Aug. 9 /PRNewswire/ -- Sports fans -- and the sentimental -- can
now track the most emotional moments of the 2004 Olympic Games online. With
the help of Kleenex(R) Brand Tissue and four-time gold medallist and U.S.
Olympic Hall of Fame member John Naber, NBCOlympics.com will feature
unforgettable moments that strike an emotional chord with viewers during the
2004 Olympic Games in Athens.
Each day, fans can vote for their favorite heartfelt story. The most
popular will be featured on the site the following day. Three new moments
will then be posted for consideration. The site will rank all the moments
over the course of the Olympic Games and announce the top Kleenex Moments(TM)
following the Closing Ceremonies.
These moments, which often happen outside the realm of competition, give
athletes, and fans alike, lifetime memories. According to Naber, the
emotional moments associated with the Olympic Games bring viewers closer to
athletes in a way unlike any other sporting competition.
"When fans watch athletes competing in Olympic Games, they witness
ordinary people achieving the extraordinary," notes Naber. "For that reason,
whether you're sitting in the stadium or at home on your couch, you feel every
bit of excitement, pride, joy and sorrow the athletes do during the Olympic
For instance, after four gold medals in two Olympic Games, Janet Evans had
yet to experience the most emotional moment of her Olympic career. That
changed on July 19, 1996, when she entered the Atlanta Coliseum, Olympic torch
in hand, and lit an identical one held by Muhammad Ali.
Other emotional moments of the past include wrestler Jeff Blatnick falling
to his knees seconds after winning the gold at the 1984 Los Angeles Olympic
Games, just two years after being diagnosed with Hodgkin's disease, and Kerri
Strug waving to the crowd, from coach Bela Karolyi's arms after spraining her
ankle on her final vault during the 1996 Olympic Games in Atlanta.
"During the Olympic Games, spectators get to see athletes at a time when
they're most human," said Naber. "Even though this year's competition occurs
thousands of miles away, the Internet provides one way to stay involved in the
Olympic Games experience."
Fans can log on to vote for their Kleenex Moments every day of the 2004
Olympic Games beginning Aug. 13. A photo gallery of moments is at
About Kleenex Facial Tissue and Kimberly-Clark
The world's first and America's best-selling facial tissue, the Kleenex
brand is recognized by families in more than 150 countries. Invented in 1924,
Kleenex tissues were initially marketed as a sanitary way to remove cold cream
and makeup. Once advertising was shifted to emphasize the product's use as a
disposable handkerchief, however, sales soared. Always the innovative leader,
Kleenex brand facial tissue has met the needs of consumers for more than 75
years with products that provide the comforting, reassuring touch to make
things better. Kimberly-Clark Corporation is a leading global consumer
products company with manufacturing operations in 42 countries. Kimberly-
Clark brands of tissue and personal care products, such as Kleenex facial
tissue and Cottonelle Fresh flushable moist wipes, are sold in more than 150
countries. For more information about Kimberly-Clark's well-known brands,
visit the Kimberly-Clark Web site at http://www.kimberly-clark.com .