Analogix Delivers Industry's First DisplayPort(TM) Transmitter IC to Also Support Legacy DVI to HDMI Displays

    SANTA CLARA, Calif., Aug. 28 /PRNewswire/ -- Analogix Semiconductor, an
 innovator in high performance analog and mixed signal devices for the
 digital media market, today announced the sampling of the industry's first
 functional DisplayPort(TM) and legacy DVI IC, the ANX9801 DisplayPort
 transmitter, which is based on the standard backed by the Display Systems
 Committee of VESA (Video Electronics Standards Association).
     Analogix's ANX9801 DisplayPort transmitter targets PC graphics adapter
 boards and provides the benefits of deep color and WQXGA resolution. The
 ANX9801 also includes a single link DVI + HDCP transmitter circuit, thereby
 offering legacy digital interface support, which enables output to an HDMI
 display as well. Analogix's entire DisplayPort product line and IP cores
 aim to reduce development costs and bill of materials for all DisplayPort
 adopters.
     "DisplayPort leverages technologies implemented in bit-serial
 communications to reduce cost and increase bandwidth limitations for
 advanced displays," said Bill Eichen, President & COO Analogix. "We are
 enthusiastic about the support and interest expressed by the DisplayPort
 industry leaders in our product line."
     In addition to the ANX9801, Analogix also announced it will begin
 sampling its ANX9811 DisplayPort receiver ICs in Q4 2006, and a family of
 related DisplayPort devices in Q1 of 2007. List pricing for the ANX9801 is
 $3.25 each in10k volumes.
     DisplayPort Interface Specification
     The DisplayPort interface specification, ratified in May 2006 by VESA,
 is backed by Dell, HP, Lenovo, ATI, NVIDIA, Genesis, Samsung, Philips, LG
 and other leaders in the PC and display markets. DisplayPort provides a
 high- quality digital interface for video and audio content in a highly
 extensible format. This enables a wide range of source and display devices
 to be simply and securely connected. The standard has broad applications
 including LCD, plasma, CRT and projection displays, as well as PCs and
 other sources of image content. DisplayPort is an open standard.
     About Analogix Semiconductor
     Analogix Semiconductor, Inc. is an innovator in high-performance analog
 and mixed signal devices for the multimedia and communications markets. The
 company was the first to deliver cost-effective HDMI interfaces with 25m
 reach over low cost cables. Analogix is headquartered in Santa Clara,
 California, and has a design center in Beijing, China. For more
 information, visit http://www.analogix.com .
     NOTE: All trademarks, registered trademarks and service marks are
 property of their respective owners.
 
 

SOURCE Analogix Semiconductor, Inc.