Viceroy Supporting TORCH Mission to Transform the Lives of Underprivileged New York City Public School Students Through Career Training and Mentoring

NEW YORK, Nov. 11 /PRNewswire/ -- Global public relations leader Porter Novelli announced today that Anthony Viceroy, global president and chief financial officer, has joined the board of directors of the TORCH Program. TORCH, which stands for Together Our Resources Can Help, is dedicated to transforming the lives of underserved New York City public high school students by providing intensive exposure to career training and opportunities in communications and the arts, all while facilitating a meaningful way of increasing the diversity of the workforce in those industries.

"I am thrilled to be a part of the TORCH program," said Viceroy. "It is an extraordinary organization that provides incredible opportunities to gifted young adults who might otherwise fall through the cracks. By providing entry and mentoring into the communications and arts fields, TORCH transforms the lives of many amazing kids, as well as their families and communities. But, importantly, it also provides the communications industry with a source of diverse, exceptional young talent. Porter Novelli is proud to be TORCH's pioneering first public relations partner."

Founded in September 1999, TORCH was the vision of advertising and marketing executive Peter Drakoulias. TORCH participants meet weekly throughout the school year to work on a variety of projects in communications and the arts, gaining hands-on experience and training. While the participants benefit immensely from the guidance of professional mentors and volunteers on each project, they are also expected to take ownership and assume leadership roles. Working with their peers they gain valuable team building skills, which are essential to success in today's work environment. The success achieved through completion of TORCH projects builds participants' self-esteem and assists them as they navigate the other challenges in their lives.

"We are thrilled to welcome Anthony Viceroy to our board of directors," said Drakoulias. "Anthony is a passionate believer in supporting young people in New York City. He not only brings top-tier perspective on the needs and future of the communications industry, he is also a no-nonsense fighter for every team he is on. Whether it is Porter Novelli and its clients, or the kids of TORCH, Anthony is tough, focused and driven. He is an absolute asset for TORCH."

In his role at Porter Novelli, Viceroy leads the agency's key global financial and operational groups. He works with global senior leaders across Porter Novelli to develop strategic insights and value for clients and to implement continuous process and efficiency improvements. A certified public accountant, Viceroy holds an MBA from Fordham University with specializations in global business management and corporate finance.

About Porter Novelli

A global public relations leader, Porter Novelli was founded in 1972 and is a part of Omnicom Group Inc. (NYSE: OMC). Selected as a 2009 PRWeek U.S. Agency to Watch as well as the 2009 winner of PR Innovation of the Year, Porter Novelli is the large agency making the biggest impact -- and generating the most buzz -- in the social media space. With 100 offices in 60 countries, Porter Novelli helps clients achieve Intelligent Influence -- changing attitudes and behaviors by having the right conversations with the right people at the right time. www.porternovelli.com

About TORCH

Limited resources prevent many New York City high schools from including significant after school programming and a comprehensive school-to-work curriculum. TORCH helps fill that void and transforms the lives of under-served New York City public high school students by providing intensive exposure to career training and opportunities in communications and the arts, all while facilitating a meaningful way of increasing the diversity of the workforce in those industries. Through hands-on career focused projects, educational outreach, counseling and professional mentors, students are provided with the tools to formulate and pursue career and educational goals. www.thetorchprogram.org

SOURCE Porter Novelli

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