Applied DNA Sciences Announces the Launch of Redesigned Website

Nov 29, 2006, 00:00 ET from Applied DNA Sciences, Inc.

    STONY BROOK, N.Y., Nov. 29 /PRNewswire-FirstCall/ -- Applied DNA
 Sciences, Inc. (OTC Bulletin Board:   APDN), a DNA security solutions
 company, today announced the launch of its redesigned website at
     The redesigned website aims to increase awareness of APDN's
 SigNature(TM) Program that enables our customers to mark their products
 with unique plant-derived genomes. The SigNature(TM) platform is secure,
 accurate and cost-effective. With Signature(TM) DNA Markers, our customers
 can quickly and reliably identify original products and eliminate
 counterfeits. APDN's SigNature(TM) Markers are readily incorporated in a
 broad range of items such as artwork and collectibles, fine wine, consumer
 products, digital media, pharmaceuticals, financial instruments and other
 official documents.
     The website is also intended to provide potential clients and investors
 around the world with instant and easy access to APDN news, opportunities
 and industry developments. The new APDN home page displays an overview of
 the company and provides links to recent company news items, press releases
 and upcoming industry events. Users can also browse the website to find out
 other useful information about the company, the SigNature(TM) Program and
 information relevant to investors including the ability to register to
 receive email updates about the company. An additional feature of this
 website is the development of secure extranets which are being designed to
 facilitate customer support and communication and to provide up-to-date
 information to employees, consultants and clients of APDN.
     Dr. James A. Hayward, CEO of APDN, stated, "We are pleased with our
 redesigned website, which we believe clearly promotes our new strategic
 focus. We expect it to be an informative and effective means to communicate
 with our shareholders, potential clients and industry partners worldwide.
 The website was designed to deliver the key message that our technology is
 accurate, secure and versatile."
     About Applied DNA Sciences, Inc.
     Applied DNA Sciences, Inc. (APDN) provides botanical DNA encryption,
 embedment and authentication solutions that can help protect companies,
 governments and consumers from counterfeiting, fraud, piracy, product
 diversion, identity theft and unauthorized intrusion into physical
 locations and databases. Our common stock is registered under Section 12(g)
 of the Securities Exchange Act of 1934 and is listed on the
 Over-The-Counter Bulletin Board under the symbol "APDN". Contact: Debbie
 Bailey, Applied DNA Sciences, Inc., 25 Health Sciences Drive, Stony Brook,
 New York 11790; Tel: 631-444- 8090; Fax: 631-444-8848
     The statements made by Applied DNA Sciences, Inc. may be
 forward-looking in nature and are made pursuant to the safe harbor
 provisions of the Private Securities Litigation Reform Act of 1995.
 Forward-looking statements describe the Company's future plans,
 projections, strategies and expectations, and are based on assumptions and
 involve a number of risks and uncertainties, many of which are beyond the
 control of Applied DNA Sciences, Inc. Actual results could differ
 materially from those projected due to changes in interest rates, market
 competition, changes in the local and national economies, and various other
 factors detailed from time to time in Applied DNA Sciences' SEC reports and
 filings, including our Annual Report on Form 10-KSB, filed on January 12,
 2006, our subsequent Quarterly Reports on Form 10-QSB, and our Current
 Reports on Form 8-K. The Company undertakes no obligation to update
 publicly any forward-looking statements to reflect new information, events
 or circumstances after the date hereof to reflect the occurrence of
 unanticipated events.

SOURCE Applied DNA Sciences, Inc.