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AT&T Introduces U-verse in Dallas-Fort Worth

 

High Definition Programming and Other Compelling Features Make AT&T U-verse

TV the Most Advanced Video Offering in the Market

Through June 30, New Customers May Receive Two Months of Free TV With

60-Day Money Back Guarantee



    DALLAS-FORT WORTH, March 6 /PRNewswire-FirstCall/ -- A new world of
 communications and entertainment is now available to residents in the
 Dallas- Fort Worth metroplex. AT&T Inc. today announced the launch of AT&T
 U-verse(SM) services, which utilize AT&T's new fiber-rich network to offer
 cutting-edge television and high-speed Internet services. AT&T U-verse
 services are initially available in limited areas across the Dallas-Fort
 Worth metropolitan statistical area (MSA), though the company intends to
 increase availability throughout the area on an ongoing basis.
     AT&T is the only national provider to offer a 100 percent Internet
 Protocol (IP)-based television service, making U-verse TV one of the most
 robust and feature-rich services available today. AT&T U-verse services are
 available in parts of 14 markets across five states, with plans to continue
 expansion into new markets throughout 2007.
     AT&T U-verse offers customers a combination of next-generation digital
 television -- including more than 25 High Definition (HD) channels -- and
 high speed Internet access. The award-winning AT&T U-verse TV includes
 cutting-edge features that are unmatched in the market, while the new
 U-verse enabled AT&T Yahoo!(R) High Speed Internet builds on AT&T's
 position as the nation's leading provider of broadband DSL.
     "AT&T U-verse is like no other offering in the marketplace. We're
 launching a television service that truly offers a new entertainment
 experience," said Deb Peoples, AT&T vice president and general manager for
 Dallas-Fort Worth. "We're confident customers will recognize the unique
 features and integrated capabilities of AT&T U-verse services, and we're
 proud to make AT&T U-verse available in Dallas-Fort Worth."
     Beginning today, AT&T U-verse TV will offer Dallas-Fort Worth area
 residents:
     -- A compelling variety of TV packages with more than 300 channels,
        including digital music, local, and premium movie and sports
        programming.
     -- More HD programming than the local cable provider. HD technology
        produces images more than twice as detailed as standard analog TV
        delivering rich, realistic video and multi-channel, movie theater
        quality sound. AT&T U-verse offers customers access to a growing lineup
        of more than 25 HD channels, along with HD digital video recording
        (DVR) capability. New HD customers can receive two months of free HD
        service ($10 per month thereafter).
     -- Web remote access to digital video recorder (DVR), which allows high
        speed Internet customers to schedule recordings using their AT&T
        Yahoo!(R) account. This feature is unique to AT&T among local
        providers.
     -- The ability to record up to four programs at once using a DVR receiver,
        another exclusive feature unmatched in the marketplace.
     -- Built-in picture-in-picture functionality that allows subscribers to
        "channel surf" on any television without leaving the program they're
        watching.
     -- Specially designed set top boxes, manufactured by Motorola, all of
        which are HD-capable and include universal remote controls that provide
        backlit buttons and one-touch access to video-on-demand, DVR, and other
        services.
     -- A premium Spanish-language package featuring novelas, movies, news,
        sports, children's programming, talk shows and more. New customers can
        receive the package at no charge for the first two months ($10 per
        month thereafter).
     -- A growing video-on-demand library with one-touch access to movies and
        events.
     -- Fast channel-changing, reducing the delay experienced with other
        digital broadcast services.
     -- The ability to search for programs using title or actor's name.
     -- Three TV receivers - one with a DVR, which allows customers to pause,
        rewind, replay and record live TV - at no extra charge with most
        programming packages. (Customers may add more receivers for $5 each per
        month.)
     AT&T plans to continue adding more channels and interactive
 applications in the future.
     Customers can choose from five TV and three Internet packages to
 customize their entertainment experience. In addition to the popular U300
 and U400 packages, AT&T also offers U-family, a market-leading
 family-friendly programming option. Current AT&T U-verse TV offers start as
 low as $44 per month, depending on the selected programming and Internet
 packages (other monthly charges apply).
     Now through June 30, qualified new customers can join AT&T U-verse and
 receive free TV service, including HBO(R) and Cinemax(R), for the first two
 months when they choose the U300 or U400 programming package (other monthly
 charges apply). Thereafter, customers will continue to receive recurring
 monthly discounts when they subscribe to a bundle of TV and Internet
 service. In addition, AT&T will offer new customers professional
 installation and a 60- day money-back guarantee.
     Three packages of AT&T Yahoo! High Speed Internet U-verse Enabled will
 be made available to AT&T U-verse customers:
     -- Elite:  Downstream up to 6.0 Mbps, upstream up to 1.0 Mbps.
     -- Pro:  Downstream up to 3.0 Mbps, upstream up to 1.0 Mbps.
     -- Express:  Downstream up to 1.5 Mbps, upstream up to 1.0 Mbps.
     All high speed Internet packages offered as part of AT&T U-verse
 include wireless home-networking at no charge, giving users the freedom to
 access online photos, streaming video, games and other information using a
 wireless- enabled laptop or other device. Subscribers also receive
 virtually unlimited e-mail storage and powerful anti-virus and anti-spam
 software.
     The deployment of next-generation video services reflects AT&T's
 strategy to become customers' preferred communications and entertainment
 provider and to deliver a video solution through its traditional footprint
 that provides greater value, flexibility and simplicity than competitors'
 offerings. AT&T U- verse TV represents a critical new service in the
 company's video portfolio, which includes AT&T Homezone(SM) service and
 AT&T | DISH Network. AT&T U-verse TV also underscores the company's
 strategy to deliver integrated services to the three screens consumers
 value most: the PC, the TV, and the wireless phone.
     Customers seeking additional information on AT&T U-verse -- or to find
 out if it's available in their area -- can visit http://uverse.att.com .
     Note: This AT&T release and other news announcements are available as
 part of an RSS feed at http://www.att.com/rss .
     About AT&T
     AT&T Inc. is a premier communications holding company in the United
 States and around the world, with operating subsidiaries providing services
 under the AT&T brand. AT&T is the recognized world leader in providing
 IP-based communications services to business and the U.S. leader in
 providing wireless, high speed Internet access, local and long distance
 voice, and directory publishing and advertising services. As part of its
 "three screen" integration strategy, AT&T is expanding video entertainment
 offerings to include such next-generation television services as AT&T
 U-verse(SM) TV. Additional information about AT&T Inc. and the products and
 services provided by AT&T subsidiaries and affiliates is available at
 http://www.att.com .
     AT&T is a registered trademark of AT&T Knowledge Ventures. Subsidiaries
 and affiliates of AT&T Inc. provide products and services under the AT&T
 brand. For more information, please review this announcement in the AT&T
 newsroom at http://www.att.com/newsroom .
     Yahoo!, the Yahoo! Logos, and other product and service names are the
 trademarks and/or registered trademarks of Yahoo! Inc. Subsidiaries and
 affiliates of AT&T Inc. provide products and services under the AT&T brand.
     Prices subject to change. Services provided by AT&T Texas are available
 in limited areas. Residential customers only. AT&T Yahoo! High Speed
 Internet U- verse Enabled may not be purchased separately; purchase of AT&T
 U-verse TV required. Taxes, installation, city video cost recovery fees,
 and additional fees extra. Equipment rental fees are included as part of
 monthly recurring charges. Acceptance of Terms of Service required. AT&T
 Yahoo! High Speed Internet maximum speed achieved depends on customer
 location, line condition, and concurrent use of other U-verse services.
 Credit and other restrictions apply. 2 Months Free TV Offer: Applies to
 monthly charges for first 2 months of U300 or U400 programming packages
 only. Video on Demand and Pay Per View charges not discounted. HBO(R) &
 Cinemax(R) 2 Months Free Offer: Requires purchase of U-verse programming
 package. No credits for cancellation prior to 2 months of service. After
 promotional period, monthly HBO(R)/Cinemax(R) charges apply. HD 2 Months
 Free Offer: Purchase of U-verse programming package required. Premium HD
 channels require subscription fees. No credits for cancellation prior to 2
 months of service. After promotional period, monthly $10 HD Technology Fee
 applies. Money-Back Guarantee Offer: Offer for customers ordering TV or TV
 and Internet who cancel all U-verse services within 60 days from service
 activation. Money-Back Guarantee includes adjustment of initial
 installation and up to two month's service charges only. Customer is
 responsible for Video on Demand, Pay Per View, and non-returned equipment
 charges. Offers expire 6/30/07. New orders only. Other restrictions apply.
     HBO(R) and Cinemax(R) are service marks of Home Box Office, Inc.
     For more information and detailed disclaimer information, please review
 this announcement in the AT&T newsroom at http://www.att.com/newsroom .
 
 

SOURCE AT&T Inc.