Van Gogh and the Sunflowers app strikes an artful balance between author Laurence Anholt's illustrations and Auryn's patented technology that brings storybooks to life

LOS ANGELES, Oct. 25, 2011 /PRNewswire/ -- Auryn, Inc., just recognized by the Producers Guild of America and Variety magazine as the Digital 25 top innovator in Emerging Media, announced today Van Gogh and the Sunflowers, its much-anticipated new Auryn platform app that's rich in watercolor illustrations and revolutionary in digital storytelling. Children and adults of all ages will enjoy this stunning new iPad app, now available on the iTunes app store at http://bit.ly/pIERLQ.

Based on Van Gogh and the Sunflowers by Laurence Anholt, Auryn's latest app not only tells a story but also introduces children to one of the most famous artists of all time and his works.  This app also incorporates numerous gaming elements -- a first for the digital publisher whose award-winning Auryn platform apps include the beloved and highly-praised Teddy's Day, Teddy's Night and The Little Mermaid.  

"As soon as I saw the Van Gogh and the Sunflowers app I knew it was right! The animation and sound are fantastic, and my book has all kinds of amazing new layers. It was magical to see my little characters running around the pages; then I took a virtual tour of a van Gogh museum and played some amazing games. The app even let me create my own works of art," said Anholt. "This is art education at its best - so much fun that kids don't know they are learning."

"Van Gogh and the Sunflowers has all that a child could ask for, a great entertaining story, education, challenging games and fun with colors and its combination of activities will appeal to both boys and girls," said Umesh Shukla, CCO of Auryn. "Children can learn about van Gogh in a fun, colorful and interactive way. It's a shining example of Auryn's commitment to create children's story apps that establish benchmarks in digital publishing."

The app is designed to appeal to both the right and left side of a child's brain. On one hand it invites children to understand the magic behind motion created by gear-driven mechanics, and on the other, it lets children make the moving character their own by allowing them color with various tools.

Auryn Inc. is a premiere digital publisher focused on creating award-winning interactive children's stories for the iPad and other tablet devices. The company collaborates with authors, illustrators and publishers to turn their stories into educational, engaging and entertaining experiences. Among others, Auryn has worked with illustrators such as Rosemary Wells and Lizbeth Zwerger and has had its titles win the 2011 Appy award, numerous Kirkus Review Stars and 2011 Parent's Choice Awards.  

Auryn's apps are based on their patented technology and two technology platforms – Auryn and Auracle. Van Gogh and the Sunflowers, for ages four to 11 but also for any van Gogh fan, is the newest title on the popular Auryn platform and fans of Auryn's bestselling Auryn Ink app (http://bit.ly/kzR1St) will recognize the superior watercolor animation.

Van Gogh and the Sunflowers is available in the iTunes app store at: http://bit.ly/pIERLQ. A free preview of the app via a "lite" version can be found at
http://bit.ly/pCEkyb.

Auryn's previous titles are also available in the iTunes app store.

About Auryn, Inc.
Uniting leading technologists, noted storytellers and exceptional animation production, Auryn produces digital storybooks and other creative apps. Auryn's patented technology enables the company to produce motion media in any known style including those never before seen in animation such as oil paint, pastel and watercolor. For more on Auryn, visit www.auryn.com and follow on Facebook and Twitter at: www.facebook.com/appsbyauryn and www.twitter.com/AurynApps. 

About the author Laurence Anholt

Laurence Anholt lives in Lyme Regis with his wife and children where he works full-time as an author and illustrator of children's books. Jack and the Dreamsack is Laurence's first book for Bloomsbury. Laurence's books include Chimp and Zee, Camille and the Sunflowers (Van Gogh and the Sunflowers in the U.S.), and many more.

Media Contact:
Crystal Patriarche, SparksPR Agency
crystal@BookSparksPR.com
480-650-1688

SOURCE Auryn, Inc.

Back to top

RELATED LINKS
http://www.auryn.com