Autodesk and JumpTap form Strategic Alliance to Advance Development of Location-Enabled Search Services for Mobile Operators

Oct 30, 2006, 00:00 ET from Autodesk, Inc.

    SAN RAFAEL, Calif., Oct. 30 /PRNewswire-FirstCall/ -- Autodesk, Inc.
 (Nasdaq:   ADSK) today announced that JumpTap will utilize the award-winning
 Autodesk LocationLogic platform to offer location-based mobile search
 services to mobile operators in North America and throughout Europe. The
 strategic alliance between the two companies grew from JumpTap's
 involvement with the Autodesk Location Services Developer Program, where
 the two companies shared the vision, resources and support needed to
 harness the power of location- enabled mobile search.
     (Logo: )
     JumpTap, a pioneer in the development of innovative mobile search
 technology, will use the Autodesk LocationLogic platform to offer real-time
 geoservices such as maps, driving directions and points of interest in
 order to address the need associated with a user's mobile search results.
 The location awareness of JumpTap's mobile search service is a true
 differentiator for mobile operators and a greatly enhanced experience for
 mobile users.
     "JumpTap impressed us from the very beginning," said Joe Astroth, Vice
 President of Autodesk Location Services. "JumpTap's vision and approach to
 the local search business along with their technical innovations make them
 a compelling partner in the industry."
     "This partnership helps advance our goals of offering differentiated
 and comprehensive mobile search capabilities to our mobile operator
 partners," said Adam Soroca, Vice President and General Manager of Search
 Services for JumpTap Inc. "Autodesk LocationLogic allows us to quickly and
 easily add location to JumpTap's mobile search and advertising service."
     The Autodesk Location Services Developer Program empowers application
 developers with the same tools used by five world-class carriers to build
 and deploy location-smart wireless services. Developers participating in
 the Autodesk Location Services Developer Program are enabling their place
 in growth potential by receiving the most comprehensive set of tools as
 well as full-time, dedicated support personnel.
     About Autodesk
     Autodesk, Inc. is a Fortune 1000 company, wholly focused on ensuring
 that great ideas are turned into reality. With seven million users,
 Autodesk is the world's leading software and services company for the
 manufacturing, infrastructure, building, media and entertainment, and
 wireless data services fields. Autodesk's solutions help customers create,
 manage and share their data and digital assets more effectively. As a
 result, customers turn ideas into competitive advantage, become more
 productive, streamline project efficiency and maximize profits.
     Founded in 1982, Autodesk is headquartered in San Rafael, California.
 For additional information about Autodesk, please visit
     About JumpTap, Inc.
     Founded in 2004, JumpTap, Inc. provides wireless carriers with an
 end-to- end, carrier-branded mobile search solution that drives third-party
 revenue for mobile operators while providing a quick, easy and fun mobile
 search experience for subscribers. JumpTap's comprehensive solution couples
 an intuitive user interface and mobile-specific search engine with a search
 marketing model that pays carriers for search success. JumpTap provides
 carriers, advertisers and subscribers with the industry's most complete,
 easy- to-use and rewarding mobile search environment. For more information
 on JumpTap, please visit: .
     NOTE: Autodesk and LocationLogic are registered trademarks or
 trademarks of Autodesk, Inc., in the USA and/or other countries. All other
 brand names, product names, or trademarks belong to their respective
     Autodesk Contact:  Brandi Cook, 503-471-6839
     JumpTap Contact:   Laurie Cutts, 617-301-4588

SOURCE Autodesk, Inc.