JACKSONVILLE, Fla., March 15, 2016 /PRNewswire/ -- Automotive Broadcasting Network (ABN), the premier end to end digital broadcasting network developed for retail automotive dealers, will introduce two new offerings – an unprecedented 99.9 percent uptime guarantee and a recently patented mobile app for its digital networks. These two offerings from ABN are the latest in a suite of comprehensive digital services that drive increased sales, customer retention and brand loyalty for OEMs and dealers.
Beginning with installations in April 2016, ABN will guarantee its screens will broadcast 99.9 percent of the time for all new dealer subscribers – an industry-first protection against the biggest problem plaguing dealers' digital signage. Inconsistent or frequent downtime results in undelivered advertising and other customized content scheduled to play in dealer showrooms, service lanes and other customer waiting areas.
"This guarantee is our promise to our dealer partners that there will be no black screens in their stores during normal hours of operation," said Jerry Daniels, CEO and President, ABN. "As a former dealer, I know how busy our subscribers are. That's why it's important to me that we deliver a sophisticated, personalized and reliable service that just works."
According to several industry reports, the global digital signage market is expected to exceed $20 Billion by 2020, so as businesses continue to invest money into digital signage, uptime becomes critical to the company's success.
ABN is able to make this guarantee as a result of its sophisticated, proprietary technology suite, which can be remotely managed and delivers consistent programming to all screens.
"We have a fully managed turnkey solution with a proven reliable design. We're confident in our ability to deliver on our uptime promise," said Daniels.
ABN's 99.9 percent uptime guarantee will provide new customers protection amounting to 50 percent of their quarterly subscription payment, up to $5,000 quarterly or $20,000 annually.
The company also introduces ABN Live, a recently patented new mobile application that provides dealer management with real-time, advanced control over the dealer's digital signage from anywhere in the showroom. With ABN Live, dealers can send new sales broadcasts to congratulate customers on their purchases with personalized images and text, link announcements via social media, and more. ABN Live creates a superior customer experience that rewards and celebrates the customer in a meaningful and memorable way.
"We sold more than 65 cars on a Saturday and every time we used the ABN Live app, the entire showroom started clapping and cheering," said Glenn Lundy, General Manager, Dan Cummins Chevrolet Buick. "The customers love it, we love it. What an amazing innovation to make our customers feel at home when they come here."
About Automotive Broadcasting Network (ABN):
The Automotive Broadcasting Network (ABN), a Brother's Media Group company, is the premier end to end digital broadcasting network developed to meet the complex digital signage, programming, and contextually relevant advertising needs of OEMs and retail automotive dealers. ABN delivers a transformative customer experience that drives increased sales, customer retention, and brand loyalty to hundreds of retail automotive dealerships. ABN's patented and proprietary technologies, coupled with a team of experts in advertising and broadcasting, deliver the following services to ABN subscribers:
- Digital signage strategy and a modern in-store digital experience
- Hardware and technology installation, set-up and maintenance
- Custom content strategy, creation, and implementation
- Customizable advertising and dynamic content products
- Optimized programing from CBS, CNET, MLB and many more content providers
For more information about ABN, go to: www.abnetwork.com.
SOURCE Automotive Broadcasting Network