Avature Named 'Cool Vendor' by Leading Analyst Firm Web 2.0 Recruiting CRM solution cited as innovative and impactful

NEW YORK, May 4 /PRNewswire/ -- Avature, a provider of innovative Web 2.0 Human Capital Management software, announced today that it has been included in the list of "Cool Vendors" in the "Cool Vendors in Human Capital 2010"(1) report by Gartner, Inc.

"We consider our inclusion in the Cool Vendor report by Gartner confirmation that our effort to provide recruiters with game changing Web 2.0 technology is getting recognized," said Dimitri Boylan, CEO of Avature.  "We continue to focus on the development of an adaptive enterprise level CRM capable of supporting a variety of creative recruiting initiatives on a global scale."

Avature CRM combines Journaling, Tagging, On-line Surveys, Web Portals, Dashboards, SMS Communication and other Web 2.0 features with a workflow engine and resume management system for recruiters focused on networking and sourcing from the Internet.

Avature also announces the opening of its London office, located at Centre Point, 103 New Oxford Street, Westminster, WC1A 1DD.  The office will be managed by Julian Boylan, who will be relocating from the New York office of Avature.

For more information, please email info@avature.net.

About Avature

Founded in 2004 by Dimitri Boylan, the co-founder and former CEO of HotJobs.com, Avature is a fast growing provider of cloud computing human capital management software solutions.  Its flagship product, Avature CRM, is provided as a Software-as-a-Service (SaaS).  Headquartered in New York, Avature has offices in the US, Europe and Latin America.  Information on Avature can be found at www.avature.net.

Cool Vendor Disclaimer

About Gartner's Cool Vendors Selection Process

Gartner's listing does not constitute an exhaustive list of vendors in any given technology area, but rather is designed to highlight interesting, new and innovative vendors, products and services. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness of a particular purpose.

Gartner defines a cool vendor as a company that offers technologies or solutions that are: Innovative, enable users to do things they couldn't do before; Impactful, have, or will have, business impact (not just technology for the sake of technology); Intriguing, have caught Gartner's interest or curiosity in approximately the past six months.

(1) Gartner "Cool Vendors in Human Capital Management and Employee Performance Management, 2010" by Thomas Otter, James Holincheck, Jeff Freyermuth, 21 April 2010.

SOURCE Avature



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