AVP Partners With Brooklyn Sports & Entertainment to Bring Beach Volleyball to Coney Island in 2006

~ AVP Beach Volleyball Tour Will Make Its First Ever Stop in New York ~

Jan 24, 2006, 00:00 ET from AVP Pro Beach Volleyball Tour

    LOS ANGELES, Jan. 24 /PRNewswire/ -- AVP Pro Beach Volleyball Tour, a
 wholly owned subsidiary of AVP, Inc. (OTC Bulletin Board:   AVPI), a lifestyle
 sports entertainment company focused on professional beach volleyball, and
 Brooklyn Sports & Entertainment, announced today that they are joining forces
 to bring the ultimate sports and entertainment experience to the "Big Apple"
 this summer for the AVP Brooklyn Open, August 17-20, 2006.  The action will
 take place adjacent to the Coney Island Amusement Park along the famed
     More than 150 of the top professional beach volleyball athletes will
 compete in the tournament which will be televised live on NBC Sports.  The AVP
 Brooklyn Open will kick off with a qualifier on Thursday, August 17 and
 continue through the weekend with the men's and women's finals on Saturday,
 August 19 and Sunday, August 20.
     The AVP Brooklyn Open, hosted by New York City Parks & Recreation, marks
 the first time the AVP will stop in New York.  It also features a promoter
 partnership with the Brooklyn Sports & Entertainment, which will be
 responsible for selling all local revenue for the tournament, including
 tickets, concessions, sponsorships and hospitality.
     "We are thrilled to bring the excitement of AVP to New York," said Leonard
 Armato, CEO and Tour Commissioner.  "Brooklyn is a great market with some of
 the most loyal and enthusiastic sports fans and we look forward to introducing
 AVP, its fans and its sponsors to this high-energy sports environment.  The
 involvement of Brooklyn Sports & Entertainment in the promotion of this event
 is very significant for AVP as we see their desire to participate as a great
 proof point to the growing popularity of beach volleyball and the success of
 AVP.  Our organizations will both be working hard to make sure that this is
 one of the premiere stops on the AVP Pro Beach Volleyball Tour."
     "It is incredibly exciting for Brooklyn Sports & Entertainment to be
 teaming with the AVP to bring the thrill of volleyball to one of the most
 celebrated spots in Brooklyn," said Brett Yormark, CEO of Nets Sports &
 Entertainment.  "We will strive to make this tournament an historic event for
 the borough and to put on a great show for current and future volleyball fans
 on the beach.  This is also an important opportunity for Brooklyn to be
 showcased on NBC in a significant way."
     Said Brooklyn Borough President Marty Markowitz: "Beach volleyball may
 have had its origins on the west coast, and its Olympic premiere in Atlanta,
 but with an AVP tournament coming to Coney Island, the sport's hit the big
 time -- Brooklyn, USA!"
     "Coney Island is synonymous with summer sports and recreation here in New
 York City," said Parks & Recreation Commissioner Adrian Benepe.  "We are
 thrilled to be able to host such a celebrated event in one of our landmark
 locations by teaming up with the AVP.  This summer's tournament will offer New
 Yorkers the ultimate Coney Island beach experience and mark the union of the
 hottest, most contemporary summer sports and one of the country's oldest, most
 beloved public beaches."
     "We are thrilled to welcome the AVP Tour to Coney Island and thank
 Brooklyn Sports and Entertainment for their efforts to bring this spectacular
 event to Brooklyn," said NYC Sports Commissioner Ken Podziba.  "There is no
 better place to showcase the world's finest beach volleyball players than on
 the world's greatest stage -- New York City."
     The AVP will construct a 4,000-seat stadium, as well as 12 outer courts
 that will offer general admission seating.  Tickets for the five ticketed
 sessions will be available for purchase in the early spring with an
 announcement of ticket information made earlier.
     About the AVP Pro Beach Volleyball Tour, Inc.
     AVP Pro Beach Volleyball Tour, Inc. is a leading lifestyle sports
 entertainment company focused on the production, marketing and distribution of
 professional beach volleyball events worldwide.   AVP operates the industry's
 most prominent national touring series, the AVP Pro Beach Volleyball Tour,
 which was organized in 1983.  Featuring more than 150 of the top American men
 and women competitors in the sport, AVP staged 14 events throughout the United
 States in 2005.  In 2004, AVP athletes successfully represented the United
 States during the Olympics in Athens, Greece, winning gold and bronze medals,
 the first medals won by U.S. women in professional beach volleyball.  For more
 information, please visit www.avp.com.
     Kimberly Moran
     Brener Zwikel & Associates, Inc.
     (818) 344-6195 ext. 121
     Amy Cozamanis
     Financial Relations Board
     (310) 854-8314
     Barry Baum
     Brooklyn Sports & Entertainment
     (917) 847-1737

SOURCE AVP Pro Beach Volleyball Tour