Bang & Olufsen Introduces BeoVision 7 - Its Premier LCD Screen to Arrive in North America

Perfect picture and sound technology provide the ultimate home theater


Jun 14, 2007, 01:00 ET from Bang & Olufsen America, Inc.

    ARLINGTON HEIGHTS, Ill., June 14 /PRNewswire/ -- Bang & Olufsen, the
 Danish provider of high end home theaters and custom multi-room music
 systems, proudly announces the arrival of the highly anticipated BeoVision
 7 -- its premier 40 inch LCD widescreen to launch in North America this
 summer. BeoVision 7 is unique as it offers a complete home theater system
 with its integrated DVD player, digital surround sound module, center
 channel speaker and impeccable high definition video display.
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     BeoVision 7 combines state-of-the-art technology with beautiful design
 to produce an incredible entertainment system. It provides the perfect
 balance between sound and picture performance, with its VisionClear package
 of High Definition picture technologies, acoustic clarity of the voice
 track and strong sound reproduction. The digital sound module supports
 surround sound in 7.1 channels and the connection of BeoLab loudspeakers,
 including the BeoLab 7-2 and BeoLab 7-4 for the center channel.
     "We are very excited for the arrival of BeoVision 7 as it is truly an
 unparalleled LCD television and home entertainment unit that exhibits
 renowned Bang & Olufsen design and technology," said Kim Gravesen,
 President of Bang & Olufsen America. "This product is a great
 representation of our home theater capabilities and our constant drive to
 ensure the ultimate user experience. We believe BeoVision 7 will resonate
 well with customers because of its sleek form, superior performance, and
 advanced picture qualities."
     A complete entertainment system
     BeoVision 7 is based on a global digital platform. With highly advanced
 signal processing that provides corresponding improvement in the picture
 quality, as well as supporting full High Definition, BeoVision 7 delivers a
 superb picture, and even access to its own built-in DVD player for an
 exceptional cinema experience in the comforts of home.
     BeoVision 7 offers users two impressive center channel sound solutions
 for maximum customization. The vertical BeoLab 7-4 loudspeaker provides
 incredible precision and acoustic clarity of the voice track of a film or
 television program. Utilizing the patented Acoustic Lens Technology, BeoLab
 7-4 ensures a perfect sound dispersion from the treble at an even 180
 degrees throughout the room. Alternatively, the horizontal BeoLab 7-2
 stereo loudspeaker makes for the ultimate stereo television experience.
     The best possible picture -- and the best of everything else
     Bang & Olufsen's skills with the VisionClear package of picture
 technologies ensure the best possible picture from the LCD monitor in all
 situations. VisionClear represents a collection of Bang & Olufsen
 technologies applied to create an optimal picture performance. These
 technologies include daylight adaptation with an anti-reflective contrast
 screen for pleasurable viewing even in strong light; more natural movements
 are created with an adaptive motion compensation algorithm; dynamic noise
 reduction monitors source signals and dull pictures; and automatic picture
 control sensors ensure a richer screen experience. When BeoVision 7 is
 switched on, the TV automatically adjusts the picture quality to match the
 current light conditions -- and continues to do so until the television is
 switched off.
     A sense of magic
     BeoVision 7 incorporates all of Bang & Olufsen's core competences,
 including the element of humanization through the mechanical movements of
 the products. When switched on, the electronic curtains glide aside, and
 when activated, the DVD loader swings out from below the screen in a
 silent, smooth movement. It embraces the DVD with a prismatic lighting
 effect, which also illuminates the text on the disc.
     Additionally, BeoVision 7 features a motorized floor stand and wall
 bracket, giving complete freedom to tilt and turn the screen from one's
 viewing position with a simple touch on the remote control. BeoVision 7 can
 be set to turn automatically to the viewing position when switched on, and
 to return to a resting position when switched off.
     Even reading informational text offers a surprising and pleasant user
 experience. The vertical display text provides instant recognition of the
 TVs operational status, volume, and the entertainment source, and is placed
 to the right of the widescreen so as not to break the design lines.
     Flexible placement and integration
     BeoVision 7 has many placement options, including a table stand, floor
 stand, or wall bracket. In addition to the natural aluminum finish,
 BeoVision 7 is available in black, dark grey, red and blue.
     BeoVision 7 can be setup as part of Bang & Olufsen's BeoLink home
 integration system, based on the principle of 'move the experience -- not
 the equipment,' with everything controlled by Beo4.
     BeoVision 7 will arrive in all North American showrooms this summer
 2007. Expected MSRP $13,250 USD, including the BeoLab 7-2 or BeoLab 7-4
 center channel loudspeaker. Stand options range from $500 to $1000 and
 include rotating floorstand, tablestand, and/or wall bracket.
     Founded in 1925 in Struer, Denmark, Bang & Olufsen a/s is world
 renowned for a distinctive range of quality consumer electronic products
 that represents our vision: Courage to constantly question the ordinary in
 search of surprising, long-lasting experiences. The Bang & Olufsen Group
 manufactures a unique range of televisions, music systems, loudspeakers,
 telephones, medical, and multimedia products. With more than 2,400
 employees, and products sold in more than 60 countries worldwide. Further
 information about Bang & Olufsen a/s is available from
     Headquartered in the Greater Chicago area, Bang & Olufsen America, Inc.
 is a wholly owned subsidiary of Bang & Olufsen a/s of Struer, Denmark. It
 was founded in 1970 and provides support and development for 54 retail
 outlets in the continental US, Mexico, Dominican Republic and Canada.

SOURCE Bang & Olufsen America, Inc.