Best-selling author Laurell K. Hamilton Extends Free eBook Deadline Following 30,000 Downloads in First Day of "Shutdown" Release (with 'just-in-time' publishing)
NEW YORK, Oct. 21, 2013 /PRNewswire-iReach/ -- Laurell K. Hamilton, author of the best-selling Anita Blake: Vampire Hunter series, has released "Shutdown," a new short story featuring Anita Blake, which she made free to readers for the duration of the government shutdown. Hamilton worked with the epublishing technology company Vook to deliver free ebooks directly to her audience. Hamilton wrote, edited, designed and released the short story, featuring characters from her Anita Blake: Vampire Hunter series, published by Penguin Random House.
With production contributions from Hamilton's husband Jonathon Green, who also designed the cover, and the assistance of her agent Merrilee Heifetz with Writers House Digital Director Julie Trelstad, it took less than 72 hours to take advantage of this unique moment in American politics.
"Shutdown" features the recurring protagonist Anita Blake and series' regular Richard Zeeman, the bad-boy werewolf beloved by fans.
Hamilton used Vook's technology to quickly release a story to her audience and control the process, which made it easy for her fans to access the book, resulting in first day download numbers of more than 30,000 copies of "Shutdown." Hamilton has commented that, "This story is for all my readers who have been affected by the current political snafu--and for anyone else who might need to enjoy a free story in these difficult times." While the original plan was to withdraw the free story at the end of the shutdown, to celebrate the enthusiasm of her readers, and the government coming to its senses, Hamilton has decided to extend the free download until Friday October 25th. Hamilton stated, "I love being able to reward people with one more free week, and having a process that is flexible enough to do it."
"Shutdown," a new Anita Blake story, is available via Vook's free ebook delivery service at http://signup.vook.com/laurell-hamilton/
About Laurell K. Hamilton
Laurell K. Hamilton is the author of two #1 New York Times bestselling hardcover series: her Anita Blake Vampire Hunter books (published by Penguin Random House) and the Merry Gentry novels (published originally by Ballantine and now Berkley). Her titles have sold over 12 million copies in twenty two countries.
About Vook, Inc.
Founded in 2009, Vook has created an innovative technology platform that allows content holders to create great ebooks, add video, audio and images, publish the ebooks to their own Web page and to the major e-retailers, and track their sales. Vook provides a turnkey solution for content strategy, including editorial, marketing and distribution services and has worked with a range of partners, including The New York Times, Fast Company, Google, American Express Publishing, and Newsweek Daily Beast. For more information, please visit http://vook.com or contact Allison@vook.com.
Media Contact: Allison Horton, Vook, 3476960041, firstname.lastname@example.org
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