WASHINGTON, Dec. 12 /PRNewswire/ -- The decision by BET Networks, the
world's most powerful brand in Black entertainment, to make its hit
television programming available for download and purchase on the iTunes
store (http://www.itunes.com) is generating lots of buzz with consumers.
BET's new crime docu-drama AMERICAN GANGSTER is one of the ten
most-downloaded cable TV shows on iTunes, and has garnered a four out of
five star rating from iTunes users.
AMERICAN GANGSTER is also a runaway hit on BET with an explosive
November debut that made it the network's #1 original series telecast ever
during the fourth quarter of any year. It is also this quarter's #1 weekday
original series on cable among Black households, with more than 1 million
Black homes tuning in for new episodes on Tuesdays at 10 p.m. ET/PT.
Narrated by multi- talented actor Ving Rhames, AMERICAN GANGSTER chronicles
the rise and fall of the country's most notorious Black criminals and the
terrible toll their actions levied on the Black community.
"We are delighted that BET programming is now available on iTunes as an
important element in BET's global digital strategy," said BET Networks
Chairman and CEO Debra Lee. "As the world's most popular digital download
store, iTunes is a key platform for serving our existing audience of
African- American media super-consumers, and for introducing our
breakthrough programming franchises to other audiences."
Along with AMERICAN GANGSTER, BET offerings on iTunes feature
star-studded and highly-rated programs including LIL' KIM: COUNTDOWN TO
LOCKDOWN; DMX: SOUL OF A MAN; BEEF: THE SERIES; BET COMIC VIEW; and from
BET's adult- targeted companion channel BET J, THE CHRISTIES: COMMITTED.
These BET shows can be purchased and downloaded for $1.99 per episode, and
represent the first wave of BET content that will make its way to the
* LIL' KIM: COUNTDOWN TO LOCKDOWN -- The most-watched original series in
BET history and this year's #1 new original series on cable in Black
households, hip-hop diva Lil' Kim takes viewers on an emotional
roller coaster ride during her final two weeks of freedom as she
prepares to serve a prison sentence for giving false testimony to a
federal grand jury.
* BEEF: THE SERIES -- Explore the conflicts that have captivated the
public with an insatiable hunger for juicy celebrity controversy. This
hard-hitting original series features conflict between Lil' Romeo vs.
Bow Wow; Houston's Northside vs. Southside (with Paul Wall, Slim Thug,
Bun B, Pimp C and others); The Roc-A-Fella Records break-up (Jay-Z vs.
Damon Dash); Dave Chappelle vs. Comedy Central; Oprah Winfrey vs.
Rappers; Jay-Z vs. R. Kelly; The Game vs. Ras Kass; Jackie O vs. Foxy
Brown; The Source Magazine vs. Kim Osorio; and many others.
* BEST OF BET COMIC VIEW -- Television's longest-running cavalcade of
stand-up comedians marches on with the most hilarious joke-makers from
nearly 15 years of BET's primetime favorite laugh machine. Catch some
of today's hottest comics in the early years of their careers as well as
celebrated veterans who were always proud to call BET home. Major
headliners in the series include D. L. Hughley and Cedric "The
* DMX: SOUL OF A MAN -- A top new cable series among Black households for
2006, this BET original features DMX, perhaps the most notorious
hardcore rapper in the music business. But he's also a father,
neighbor, friend and local citizen in the unlikeliest of locations --
dry and dusty Carefree, Arizona. Find out what tugs at his soul;
touches his heart; and ignites his provocative, sometimes controversial
* THE CHRISTIES: COMMITTED -- Is it marital bliss or the prototype of a
"whipped" husband ruled by an overbearing wife? You be the judge as NBA
star Doug Christie and his strong-willed wife Jackie allow the cameras
of BET's adult-targeted companion channel BET J to spotlight their
infamous marriage. It's an up-close reality series like none other.
About BET Networks
BET Networks, a division of Viacom Inc. (NYSE: VIA and VIA.B), is the
nation's leading provider of quality entertainment, music, news and public
affairs television programming for the African-American audience. The
flagship BET channel reaches more than 83 million households according to
Nielsen Media Research, and can be seen in the United States, Canada and
the Caribbean. BET is the dominant African-American consumer brand with a
diverse group of businesses extensions: BET.com, the Number 1 Internet
portal for African Americans; BET Digital Networks -- BET J, BET Gospel and
BET Hip Hop, attractive alternatives for cutting-edge entertainment tastes;
BET Event Productions, a full-scale event management and production
company; BET Home Entertainment, a collection of BET-branded offerings for
the home environment including DVDs and video-on-demand; BET Mobile, an
urban entertainment mobile service, providing ring tones, games and video
content for wireless devices; and BET International, an extension of BET
network programming for global distribution.
SOURCE BET Networks