Better Homes and Gardens(R) Magazine Announces FurnitureFind.com(TM) as a Platinum Sponsor of Blueprint 2000, a 'Home of the Year' Multimedia Program
NEW YORK, July 28 /PRNewswire/ -- Better Homes and Gardens(R) magazine announced that FurnitureFind.com(TM) (http://www.FurnitureFind.com) is now a Platinum sponsor of the "Blueprint 2000: America's Home for the New Millennium" project, the cornerstone of which is a showhouse built in Chapel Hill, North Carolina. For this program, Meredith has created a first-of-its- kind 3-D video tour of the 21st century home that is currently being presented in a custom-made theater that is traveling to major malls in 20 large cities across the country. "Since 1996 FurnitureFind.com has led the furniture e-commerce field with innovations that include state-of the-art search and site navigation systems, a proprietary Kid Glove Home Delivery(TM) program; Kid Glove Assured Service(TM) program; and a comprehensive Best Value Guarantee," said Steve Antisdel, FurnitureFind.com's president. "FurnitureFind.com is a factory direct, authorized source for over 100 name brands with a total of over 60,000 home furnishings items available," he continued. "We're very proud to work with Better Homes and Gardens to showcase how the best ideas in home design and technology can come together to make a very comfortable, livable home, and a great value too. The Blueprint 2000 project reflects our core philosophy of delivering comfort and value very well," said Antisdel. "We are delighted to join forces with FurnitureFind.com on our Better Homes and Gardens Home for the New Millennium project," said Jeannine Shao Collins, the magazine's publisher. "FurnitureFind.com's expertise as an on-line furniture retailer is a great asset to the Blueprint 2000 multimedia program." America's Home of the New Millennium was inspired by the insights of Better Homes and Gardens editors and the responses from a survey they commissioned asking readers what their dream house for the 21st century would be. The showhouse incorporates the latest in innovative and attainable designs, home furnishings, consumer technology products and materials available to create the ideal home for the next century. As a platinum sponsor, FurnitureFind.com is participating in the following aspects of the Blueprint 2000 marketing program: -- A first-of-its-kind 3-D Video Tour of the Millennium Home featuring a five-minute -- 3-D video tour of the house projected inside a custom theater. Hosted by Jean LemMon, editor-in-chief of Better Homes and Gardens, the 3-D Video House Tour mirrors the design of the actual Millennium Home. -- The Better Homes and Gardens Mall show, which began June 25 and will run through November 7, 1999, is appearing in major malls in 20 large cities across the country, including New York, Washington, D.C., Chicago and Los Angeles. The show features the Video Tour as well as a FurnitureFind.com exhibit with computers bookmarked to their site. Now in its 13th year, the Better Homes and Gardens Mall show is the nation's longest-running and most-recognized mall event. -- A Blueprint 2000 Web site (http://www.bhg.com) appears within the Better Homes and Gardens award-winning Web site bhg.com. A new Blueprint 2000 mini-Web site will be launched on October 14 and will include a virtual reality home tour, a blueprint of the home, a downloadable "floor plan" and step-by-step animated instructions. Bhg.com receives six million page views per month, with an average site visit of more than 15 minutes. The sites will include banners and icons from FurnitureFind.com. Better Homes and Gardens magazine, Meredith Corporation's flagship publication, reaches 34 million consumers each month and is America's foremost home and family authority. With a circulation of 7.6 million, it is the nation's third largest paid-circulation magazine. For 77 years, Better Homes and Gardens has been dedicated to helping readers improve the quality of their lives. FurnitureFind.com is an online division associated with Bookouts Warehouse Showroom, a Niles, Michigan based, full line home furnishings retailer, established in 1952. The FurnitureFind.com Technology Center and FurnitureFind.com Web Development Center are headquartered in nearby Buchanan, Michigan. Meredith Corporation (NYSE: MDP), headquartered in Des Moines, Iowa, is one of America's leading media and marketing companies. Meredith businesses (http://www.meredith.com) center on magazine and book publishing, television broadcasting and integrated marketing. The Meredith Publishing Group is the country's foremost home and family publisher. The group creates and markets magazines including Better Homes and Gardens, Ladies' Home Journal, Country Home, Midwest Living, Traditional Home, Family Money, WOOD, Crafts Showcase, Crayola Kids, Successful Farming, MORE, Renovation Style, Cross Stitch & Needlework, Golf for Women, Country Gardens, Decorative Woodcrafts, American Patchwork & Quilting, the American Park Network and more than 100 Special Interest Publications. The Publishing Group also creates custom marketing programs through Meredith Integrated Marketing, licenses the Better Homes and Gardens brand and publishes books created and sold under Meredith, Ortho(R) and The Home Depot(R) trademarks. Meredith's most popular book is the red-plaid Better Homes and Gardens New Cook Book. The Meredith Broadcasting Group includes 12 television stations that reach nearly 10 percent of television households across the continental United States: WGNX-TV (CBS), Atlanta, GA; KPHO-TV (CBS), Phoenix, AZ; WOFL-TV (FOX), Orlando, FL; KPDX-TV (FOX), Portland, OR; WFSB-TV (CBS), Hartford-New Haven, CT; KCTV (CBS), Kansas City, MO; WSMV-TV (NBC), Nashville, TN; WHNS-TV (FOX), Greenville-Spartanburg- Anderson, S.C.-Asheville, NC.; WNEM-TV (CBS), Flint-Saginaw, MI; KVVU-TV (FOX), Las Vegas, NV; WOGX-TV (FOX), Ocala-Gainesville, FL; and KFXO-LP (FOX), Bend, OR.
SOURCE Better Homes and Gardens
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