BioSpace, CED, NCBIO, NC Biotech Center and NC Department of Commerce Announce Bio NC(TM) Hotbed Campaign for 2004
RALEIGH, N.C. and NAPLES, Fla., Oct. 22 /PRNewswire/ -- BioSpace, North Carolina Biosciences Organization (NCBIO), Council for Entrepreneurial Development (CED), North Carolina Biotechnology Center and North Carolina Department of Commerce announce that the Bio NC(TM) Hotbed Campaign for 2004 is underway. (Logo: http://www.newscom.com/cgi-bin/prnh/20010405/BIOSPACELOGO ) Bio NC(TM) is a functional branding and awareness campaign designed to promote North Carolina's bio-pharmaceutical community. The campaign is structured to include organizations of all sizes -- from emerging companies and startups to more established organizations and their vendors. "I encourage area life science organizations to participate in the Bio NC Hotbed Campaign," said CED President Monica Doss. "With its value-added benefits, the Bio NC Hotbed Campaign allows life science companies and their vendors to join in showcasing North Carolina's high-growth, high-impact entrepreneurial community." North Carolina ranks among the top five biotechnology regions in the United States with nearly 150 biotechnology companies that generate $3 billion in annual revenues. These companies employ 18,500 North Carolinians and represent an annual payroll of more than $925 million. The second edition of the campaign includes the popular Bio NC Map, which showcases participating organizations' logos and a professional artist's rendition of their corporate facilities. The map is enhanced through the integration of a variety of interactive components on BioSpace's industry leading Website, www.biospace.com, reaching 1 million unique visitors and 7 million page views monthly. Winston-Salem's Targacept, which closed one of the world's largest venture capital rounds among biotech companies last year, was part of the first Bio NC Hotbed campaign in 2001. Don deBethizy, Targacept's president and CEO, said he and his company would participate in the campaign again. "In our efforts to attract talent and investment to the region, the campaign has proven to provide an invaluable resource," deBethizy said. "The dynamic online components of the campaign on BioSpace have helped effectively deliver Targacept's corporate message. The increase in traffic to our corporate Website we directly attribute to the Bio NC campaign." All local life science companies and their vendors are invited to participate in this exciting campaign. Please contact Russ Young, 919-841-6680 or email@example.com for more information. About CED The Council for Entrepreneurial Development (CED) was founded in 1984 to stimulate the creation and growth of high impact companies in the greater Research Triangle area. CED achieves its mission by providing programs and services in four major areas: education, capital formation, mentoring and communications. Through these efforts, CED provides entrepreneurs with the knowledge and skills that ensure their success and at the same time heightens awareness of the contribution that entrepreneurial companies make to our communities and our economy. About North Carolina Biosciences Organization The North Carolina Biosciences Organization (NCBIO) is the trade association for the North Carolina bioscience industry. The Organization includes more than 60 member companies, with products ranging from human therapeutic drugs to genetically modified crops, and from diagnostic devices to environmental bioremediation technologies. The Organization focuses primarily on shaping public policy affecting the bioscience industry through lobbying at the state and federal levels. NCBIO also sponsors a variety of programs aimed at assisting industry members and the general public in understanding the complex policy relationships between research, development and manufacturing involving bioscience products, economic growth and human quality of life. About North Carolina Biotechnology Center The North Carolina Biotechnology Center is a private, non-profit corporation established in 1981 by the state's General Assembly. Its mission is to provide long-term economic benefit to North Carolina through support of biotechnology research, development and commercialization statewide. The Center works toward five main goals but does not perform laboratory research. About North Carolina Department of Commerce The Department of Commerce is the State of North Carolina's lead agency for economic, community and workforce development. The Department also has under its auspices the information technology function for state government and agencies which regulate commerce in the state. About BioSpace BioSpace provides Web-based resources and information to the global life sciences community through the industry leading Internet site, www.biospace.com. Serving more than 1 million unique visitors and generating 7 million page views monthly, this public Website aggregates relevant news, information and services crucial to industry research and development. Created as regional marketing tools, BioSpace's Hotbed Campaigns have become a staple part of the industry's promotional efforts and have grown to include communities in the US, Canada and Europe. Today, the original 1985 Biotech Bay(TM) Map for San Francisco hangs on permanent display in the Smithsonian Institution's National Museum of American History.RELATED LINKS
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