BioSpace, CED, NCBIO, NC Biotech Center and NC Department of Commerce Announce Bio NC(TM) Hotbed Campaign for 2004

Oct 22, 2003, 01:00 ET from BioSpace

    RALEIGH, N.C. and NAPLES, Fla., Oct. 22 /PRNewswire/ -- BioSpace,
 North Carolina Biosciences Organization (NCBIO), Council for Entrepreneurial
 Development (CED), North Carolina Biotechnology Center and North Carolina
 Department of Commerce announce that the Bio NC(TM) Hotbed Campaign for 2004
 is underway.
     (Logo: )
     Bio NC(TM) is a functional branding and awareness campaign designed to
 promote North Carolina's bio-pharmaceutical community. The campaign is
 structured to include organizations of all sizes -- from emerging companies
 and startups to more established organizations and their vendors.
     "I encourage area life science organizations to participate in the Bio NC
 Hotbed Campaign," said CED President Monica Doss.  "With its value-added
 benefits, the Bio NC Hotbed Campaign allows life science companies and their
 vendors to join in showcasing North Carolina's high-growth, high-impact
 entrepreneurial community."
     North Carolina ranks among the top five biotechnology regions in the
 United States with nearly 150 biotechnology companies that generate $3 billion
 in annual revenues.  These companies employ 18,500 North Carolinians and
 represent an annual payroll of more than $925 million.
     The second edition of the campaign includes the popular Bio NC Map, which
 showcases participating organizations' logos and a professional artist's
 rendition of their corporate facilities.  The map is enhanced through the
 integration of a variety of interactive components on BioSpace's industry
 leading Website,, reaching 1 million unique visitors and
 7 million page views monthly.
     Winston-Salem's Targacept, which closed one of the world's largest venture
 capital rounds among biotech companies last year, was part of the first Bio NC
 Hotbed campaign in 2001.  Don deBethizy, Targacept's president and CEO, said
 he and his company would participate in the campaign again.  "In our efforts
 to attract talent and investment to the region, the campaign has proven to
 provide an invaluable resource," deBethizy said.  "The dynamic online
 components of the campaign on BioSpace have helped effectively deliver
 Targacept's corporate message.  The increase in traffic to our corporate
 Website we directly attribute to the Bio NC campaign."
     All local life science companies and their vendors are invited to
 participate in this exciting campaign.  Please contact Russ Young,
 919-841-6680 or for more information.
     About CED
     The Council for Entrepreneurial Development (CED) was founded in 1984 to
 stimulate the creation and growth of high impact companies in the greater
 Research Triangle area.  CED achieves its mission by providing programs and
 services in four major areas:  education, capital formation, mentoring and
 communications.  Through these efforts, CED provides entrepreneurs with the
 knowledge and skills that ensure their success and at the same time heightens
 awareness of the contribution that entrepreneurial companies make to our
 communities and our economy.
     About North Carolina Biosciences Organization
     The North Carolina Biosciences Organization (NCBIO) is the trade
 association for the North Carolina bioscience industry.  The Organization
 includes more than 60 member companies, with products ranging from human
 therapeutic drugs to genetically modified crops, and from diagnostic devices
 to environmental bioremediation technologies.  The Organization focuses
 primarily on shaping public policy affecting the bioscience industry through
 lobbying at the state and federal levels.  NCBIO also sponsors a variety of
 programs aimed at assisting industry members and the general public in
 understanding the complex policy relationships between research, development
 and manufacturing involving bioscience products, economic growth and human
 quality of life.
     About North Carolina Biotechnology Center
     The North Carolina Biotechnology Center is a private, non-profit
 corporation established in 1981 by the state's General Assembly.  Its mission
 is to provide long-term economic benefit to North Carolina through support of
 biotechnology research, development and commercialization statewide.  The
 Center works toward five main goals but does not perform laboratory research.
     About North Carolina Department of Commerce
     The Department of Commerce is the State of North Carolina's lead agency
 for economic, community and workforce development.  The Department also has
 under its auspices the information technology function for state government
 and agencies which regulate commerce in the state.
     About BioSpace
     BioSpace provides Web-based resources and information to the global life
 sciences community through the industry leading Internet site,  Serving more than 1 million unique visitors and generating
 7 million page views monthly, this public Website aggregates relevant news,
 information and services crucial to industry research and development.
 Created as regional marketing tools, BioSpace's Hotbed Campaigns have become a
 staple part of the industry's promotional efforts and have grown to include
 communities in the US, Canada and Europe.  Today, the original 1985 Biotech
 Bay(TM) Map for San Francisco hangs on permanent display in the Smithsonian
 Institution's National Museum of American History.