BioSpace.com Announces Agreement with Celera Genomics
Companies Will Share Syndicated News Content
And Link Websites in Co-Branding Effort
SAN FRANCISCO, Sept. 27 /PRNewswire/ -- BioSpace.com, the leading hubsite for the life sciences industry, today announced that it has entered into a news content syndication and co-branding agreement with Celera Genomics (NYSE: CRA), a PE Corporation business. Under the terms of the agreement, the companies will feature one another's news content on their websites and create direct site links in an effort to augment their respective marketing efforts. Among the content BioSpace.com will provide for featured display on CeleraScience(TM) is a version of the company's Biotech Industry News service. BioSpace.com's popular news feature is a daily compilation of exclusive editorial articles and breaking scientific and business news collected from over 550 global news resources. BioSpace.com will create a tailored version focusing on specific scientific news targeted to Celera's audience. Celera will provide BioSpace.com with abstracts of Genomic News Network (GNN) content, a collection of original material focused on the field of genomics and targeted to a scientific audience. Both companies will create a unique space on their websites to feature the syndicated content. Also provided will be direct links to one another's website home pages, as well as links to cited sources of news and information. "We're extremely excited about this agreement which significantly enhances the scientific information available through our site," said Scott Clarke, CEO of BioSpace.com. "Celera is a leader in the genomics industry. Bringing their news features to our users is a tremendous way to expand awareness of where the field is headed." Since announcing that it had deciphered the 3.12 billion "letters" that comprise the human genome, Celera has been at the forefront of genomics research. The Celera Discovery System is Celera's web-based portal through which a variety of customers including academic, biotechnology, pharmaceutical, and the public access Celera's expanding databases and analysis tools. "BioSpace.com has established a notable reputation as a premier provider of relevant and useful life science news content and is the point of destination for the largest audience of life sciences professionals on the Internet," said James Peck, Celera's senior vice president, product development. "By sharing news information services and linking our sites, we will create a closer connection between everyone involved and interested in genomics research." With more than 600,000 unique monthly visitors and 2.2 million page views, BioSpace.com has the most heavily visited life sciences site on the Internet today. The company provides an increasingly wide array of Internet services for individuals and organizations throughout the industry. About BioSpace.com BioSpace.com (http://www.biospace.com) is the global hubsite for the life sciences industry, providing a vertical portal for information, product and services. BioSpace.com attracts over 2.2 million page views per month from over 600,000 unique visitors seeking news & information, business and scientific content, investment data, company profiles, job postings, real-estate listings, and event listings. Additionally, the company delivers customized e-commerce portal solutions for the industry, combining a procurement platform with the information services delivered through its global hubsite. Its innovative business-to-business (B2B) supply solution was developed and piloted cooperatively with the National Institutes of Health (NIH). The company is dedicated to accelerating discovery in the life sciences by facilitating exchange crucial to the industry through the application of Internet technology.RELATED LINKS
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