Blue Earth Awarded Nearly $500,000 Utility Contract

HENDERSON, Nev., March 8, 2011 /PRNewswire/ -- Blue Earth, Inc. (OTC Bulletin Board: BBLU) is pleased to announce that its subsidiary, Castrovilla, Inc. ("CI") has implemented its contract with Roseville Electric to provide a turnkey commercial refrigeration energy efficiency program, which includes the program design, administration, marketing, installation, evaluation, measurement and verification.

The Roseville Electric contract is similar to other "KEEP YOUR COOL" implementations CI has done in the past.  This particular program is targeted for Roseville Electric's $923,000 Energy Efficiency Community Block Grant (EECBG) allocation from funds allocated by the American Recovery and Reinvestment Act (ARRA). CI will employ local technicians for this program in keeping with the ARRA emphasis on job creation.

This project allows CI to deliver its very successful KEEP YOUR COOL rebate program to Roseville Electric at around 18.2 cents per kWh (first year costs) which is cost effective to the utility and its small commercial customers. "We applaud Roseville Electric's decision to utilize the ARRA funds for this important commercial refrigeration energy efficiency program," stated John Pink, President of Castrovilla, Inc. "The leadership shown by Roseville Electric should be an example for other utilities that are looking to accomplish energy efficiency goals and create local jobs through the use of these federal stimulus funds."

CI has served over 6,000 small businesses and several utilities in Northern California. CI participates in numerous utility ratepayer-funded energy efficiency rebate programs, one of which CI successfully developed for the utilities called "KEEP YOUR COOL". For small businesses, it performs energy audits and comprehensive refrigeration efficiency upgrades in restaurants, supermarkets, refrigerated warehouses and other businesses saving its customers tens of millions in utility expenses and reducing environmental pollutants. In addition to energy efficiency retrofits, CI also has on-going contracts to provide periodic maintenance to numerous restaurants and other refrigerated facilities throughout the San Francisco Bay Area.

"CI under the experienced leadership of John Pink, has developed a business model for substantially generating and delivering kW and kWh that benefits both the utility and the end user," stated Dr. Johnny R. Thomas, CEO of Blue Earth, Inc.  "We are excited about the opportunity this contract provides to expand the innovative KEEP YOUR COOL program to utilities statewide and eventually on a regional basis."

About BBLU

BBLU is engaged in the clean technology industry with a primary focus on the energy efficiency, water and wastewater sectors.  We strive to participate in the global movement for a sustainable planet by offering products and services that will optimize energy use, reduce harmful environmental emissions and substantially reduce energy costs to our customers.  For more information about Blue Earth, Inc., please visit www.blueearthinc.com.

Investor Relations Contact:

Blue Earth, Inc.

John C. Francis

VP, Corporate Development & Investor Relations

+1-702-630-2345

jfrancis@blueearthinc.com


Liviakis Financial Communications, Inc.

Michael Bayes

+1-415-389-4670

Michael@Liviakis.com

www.liviakis.com



Forward Looking Statements

This press release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. All statements other than statements of historical facts included in this press release are forward-looking statements. These statements relate to future events or to the Company's future financial performance, and involve known and unknown risks, uncertainties and other factors that may cause our actual results, levels of activity, performance or achievements to be materially different from any future results, levels of activity, performance or achievements expressed or implied by these forward-looking statements. Investors should not place any undue reliance on forward-looking statements since they involve known and unknown, uncertainties and other factors which are, in some cases, beyond the Company's control which could, and likely will, materially affect actual results, levels of activity, performance or achievements.

Any forward-looking statement reflects the Company's current views with respect to future events and is subject to these and other risks, uncertainties and assumptions relating to operations, results of operations, growth strategy and liquidity. Such risks, uncertainties and other factors, which could impact the Company and the forward-looking statements contained herein are included in the Company's filings with the Securities and Exchange Commission. The Company assumes no obligation to publicly update or revise these forward-looking statements for any reason, or to update the reasons actual results could differ materially from those anticipated in these forward-looking statements, even if new information becomes available in the future.

SOURCE Blue Earth, Inc.



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http://www.blueearthinc.com

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