MEDLEY, Fla., Dec. 17 /PRNewswire-FirstCall/ -- Blue Gem Enterprise (OTC Bulletin Board: BGEM) is pleased to announce it has added the full line of Organic Juices from the Apple Rush Company of Illinois (Pink Sheets: APRU). The Apple Rush product line will be distributed by Blue Gem into the delis, health food stores and independents in Southern Florida. Additionally the brand in bottles and cans will be added to its roster of brands available through its direct store distribution network in South Florida. Blue Gem has placed its first order and will begin carrying and selling Apple Rush by January 1st.

"Apple Rush is our first Organic brand and we are thrilled to also be selling it to our network of independent stores," says Company Sales Head Bob Friedopfer. "The Organic beverage sales are expected to approach $ 2 billion in the US in 2010. We plan on building our organic offerings in South Florida by bring the finest products to our customers and we're proud to be distributing Apple Rush products."

Robert Corr, President of Apple Rush Company, Inc. stated that, "We are excited about having Blue Gem, another public company, as a distributor and believe we are a very good fit for each other. Florida has always been the best selling area for other branded beverages I've sold in the past. We expect Blue Gem, with their store door delivery system, to become our best distributor, especially in the health food trade, Vegetarian and Vegan delis and diners."

About Blue Gem Enterprise

Blue Gem Enterprise is an emerging beverage distribution company headquartered in South Florida and serves the area from Southern Georgia through the Florida Keys, including major chains, independent stores, hospitals, gyms, hotels and other retailers. It is the mission of Blue Gem to become one of the leading distributors of non alcoholic beverages and foods in the state of Florida

About Apple Rush Co., Inc

Apple Rush Company, Inc. is a producer of Organic 100% Juice Sparkling Beverages. The company markets its products through an extensive distribution network nearly 40 Distributors throughout the U.S. and in foreign markets. The Company's flagship product line of Organic Apple Rush(TM) Sparkling Beverages currently has six mainstream flavors in glass bottles and the top three sellers Original Apple, Pomegranate and Cranberry in cans. For more information on Apple Rush Co., Inc. visit: www.applerush.com

Safe Harbor

This press release includes statements that constitute "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995 (the "Reform Act"). Blue Gem Enterprise, Inc. claims the protection of the safe-harbor for forward-looking statements contained in the Reform Act. These forward-looking statements are often characterized by the terms "may," "believes," "projects," "expects," or "anticipates," and do not reflect historical facts. Specific forward-looking statements contained in this press release include, but are not limited to: our successful integration of diversified growth companies, impact of the company's expansion plan, and new business development success, future financial results, development and acquisition of new product lines and services, the impact of competitive products or pricing from technological changes, the effect of economic conditions and other uncertainties. The forward-looking statements contained herein involve risks and uncertainties that could cause actual results to differ materially from the expectations contained in any such, forward-looking statements. These risks include, but are not limited to: failure to manage operating expenses or integrate new companies and/or technologies, each of which could have a material impact on our business, our financial results, and the company's stock price. Most of these factors are difficult to predict accurately and are generally beyond the Company's control. Forward-looking statements speak only as to the date they are made and Blue Gem Enterprise does not undertake to update forward-looking statements to reflect circumstances or events that occur after the date the forward-looking statements are made.

SOURCE Blue Gem Enterprise

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